For men, preppy fashion has its roots in, and substantially overlaps with, the
"Ivy" style of dress, which originated in the early 1900's and
had become widespread by the late 1950s. The "Ivy" style took its name from
Ivy League universities where it originated.
J. Press represented the quintessential purveyor of Ivy League style. In the mid-twentieth century,
J. Press and
Brooks Brothers both had stores on Ivy League school campuses, including
Harvard,
Princeton,
Columbia,
Yale, and
Penn. Ivy style was inspired by leisure activities commonly enjoyed by the upper-classes in the United Kingdom and northeastern United States (such as
polo,
sailing,
hunting,
fencing,
crew rowing,
lacrosse,
golf,
tennis,
rugby,
squash, By the 1980s, mass marketing of brands such as
Ralph Lauren,
Lacoste,
Daniel Cremieux, and
Izod brought a resurgence of Ivy and preppy styles and moved them into the mainstream. Female preppy-influenced fashion emerged in the 1960s; a trend led by designers such as
Perry Ellis and
Lilly Pulitzer, influenced by designers such as
Oleg Cassini, and popularized by female students at the
Seven Sisters Colleges, sister institutions to the Ivy League. These classic ensembles of the 1960s and 1970s include tailored skirt suits, low heels, wrap dresses, shift dresses, silk or cotton blouses, and jewelry with a refined style. Such clothing drew on elements of typical preppy styles, such as pastel colours, or equestrian details and
nautical styles, such as
Breton stripes.
The Official Preppy Handbook points to daughters "borrowing the clothes her mother wore in Prep school. Before long, they share a charge account at
The Talbots." The handbook also stated that "Behind the red door on every
Talbots catalog cover is the best selection of women's Prep fashions anywhere." And that "the clothes here are a rare combination of Preppy, tasteful, and sophisticated." Though traditional interest in the preppy style generally fell in the 1990s, some of the newer outfitters such as
Ralph Lauren,
J. Crew,
Tommy Hilfiger,
Vineyard Vines,
Gant, and Elizabeth McKay are often perceived as having preppy styles, with designers such as
Marc Jacobs and
Luella Bartley adding the preppy style into their clothes in the 1990s. Examples of preppy wardrobe staples include: • Navy
blazers with brass buttons; • Casual
button-down shirts, particularly
Oxford Cloth Button Down Shirts (or "O.C.B.D."); • Repp stripe and silk knit
neckties; •
Sweaters (as opposed to
sweatshirts,
windbreakers, etc.), particularly those with
cable knitting,
argyle patterns, or a university name/logo; •
Grosgrain ("ribbon"), surcingle, and woven leather belts; •
Seersucker and
madras cloth (particularly for sport jackets and Bermuda shorts); • Gray
flannel,
chino cloth, and
corduroy trousers; •
Nantucket reds and other
go-to-hell pants; •
Loafers (particularly
penny loafers) •
Derby shoes made of
buckskin •
Polo shirts and
rugby shirts •
Boat shoes and other
moccasin-style shoes{{cite book|author=Olian, JoAnne|title=Everyday fashions of the fifties as pictured in Sears catalogs|url=https://books.google.com/books?id=gsNgpxElARsC|date=5 September 2002 == See also ==