Founding The original owner and promoter was "Cowboy" Clarence Preston Luttrall, a former journeyman heel wrestler who once fought a widely publicized boxing match, resulting from a wrestling angle, with a forty-something
Jack Dempsey. Luttrall opened the office in 1949, and Eddie Graham bought into the promotion in 1961, then took over completely in 1971 due to the declining health of Luttrall. The office was a member of the National Wrestling Alliance during the entire CWF era, Eddie Graham serving two terms as NWA president, and loosely aligned before that, with other 'world' champions sometimes defending their titles. CWF became a staple in many Southern households in the 1970s and 1980s, with
Dusty Rhodes arguably its most noted headliner, The promotion competed against other syndicated shows on Saturday night like
The Lawrence Welk Show and
Solid Gold for years.
Notable stars with the
NWA Florida Heavyweight Championship The promotion thrived with stars such as
NWA champions Lou Thesz and
Gene Kiniski, Graham,
Bobby Shane, Robert Lee Schoenberger,
Don Curtis,
Sam Steamboat,
The Magnificent Muraco (Don Muraco),
the Great Malenko (Larry Simon),
Johnny Valentine,
Hiro Matsuda,
Bob Orton Sr. and later
Bob Orton Jr.,
Joe Scarpa (later known as Chief Jay Strongbow),
Wahoo McDaniel, the Funks (
Terry and
Dory Jr.), the Briscos (
Jack and
Jerry),
Buddy Colt (Ron Read),
Dusty Rhodes,
Blackjack Mulligan,
Bruiser Brody,
Kendall Windham,
Barry Windham,
Mike Rotunda,
Lex Luger, Rick Rood (later
Rick Rude),
Harley Race,
André the Giant,
Jim Duggan,
Butch Reed,
Rick Steiner,
The Freebirds,
Cactus Jack,
Scott Hall, Terry Allen (later more famous as
Magnum T. A.), Percy Pringle (later more famous as
Paul Bearer),
Luna Vachon,
Jimmy Garvin,
Adrian Street,
Héctor Guerrero,
Chavo Guerrero Sr.,
Oliver Humperdink,
One Man Gang,
J. J. Dillon,
Gary Hart (wrestler),
Bob Roop,
Mark Lewin,
Dutch Mantel,
Mike Graham (Eddie's son),
The Sheepherders,
Kevin Sullivan – whose cult-like Army of Darkness became a top star in the territory Dusty Rhodes stands out among the noted performers because of the number of rivalries he had on air through most of CWF's broadcasting history. Well known heels, newcomers and babyfaces who turned heel during their tenure with CWF often sought out Rhodes to make their names in the territory. His rivals over the years included
Superstar Billy Graham,
Ray Stevens,
Ernie Ladd,
Ivan Koloff,
Ox Baker,
Ron Bass,
Kamala,
Abdullah the Butcher,
Ric Flair, his old Texas Outlaws partner
Dick Murdoch and of course, Kevin Sullivan.
Mike Moore served as a
ring announcer.
After Eddie Graham's suicide When Eddie Graham died by suicide in January 1985, due to a combination of personal and business problems, responsibility for the office went to
Hiro Matsuda and
Duke Keomuka, both of whom bought in during the 1960s. The other remaining owners were Mike Graham, Eddie's brother Skip Gossett, Dusty Rhodes and
Buddy Colt. The promotion continued losing money and merged with Jim Crockett Promotions in February 1987. Most of the stars had gone to
Jim Crockett Promotions or the WWF by that point. CWF continued operating as a JCP subsidiary until its last card on November 14, 1987, in
Robarts Arena in Sarasota; in the main event,
NWA Western States Heritage champion
Barry Windham battled
Dory Funk Jr. to a 20-minute time-limit draw. == Professional Wrestling Federation ==