MarketRainbow Butterfly Unicorn Kitty
Company Profile

Rainbow Butterfly Unicorn Kitty

Rainbow Butterfly Unicorn Kitty, officially shortened to RBUK, is an animated television series created by Rich Magallanes and Melissa Reale and based on a concept by Reale. It was co-developed by Magallanes and Mark Palmer. The series was produced by the Canadian animation studio Bardel Entertainment.

Premise
The series follows Felicity, a spirited magical cat who is part rainbow, part butterfly, part unicorn and 100% kitty, as she goes on adventures with her best friends in the mashup city of Mythlandia. == Plot ==
Plot
Rainbow Butterfly Unicorn Kitty is about a young magical cat named Felicity, who is part rainbow, part butterfly, part unicorn and 100% kitty. She has transformative powers that allow her to choose between Rainbow Power, Butterfly Power, Unicorn Power, and following the events of Purrfect Party, Kitty Power. Her best friends; Miguel, a down-to-earth Anubis chihuahua, Athena, a book-smart owl, and Yana the ditzy yeti, accompany Felicity on their various mythical adventures in Mythlandia, a city full of fairy tale creatures, wizards, giants, dragons, and much more, while also occasionally hanging out together at Mythic Malts, a restaurant owned by Moona that sells delicious malts. Each episode has been stated to "explore female empowerment and non-conformity" as Felicity transforms into different forms using her magical abilities. The series is also a celebration of individuality and self-confidence. == Characters ==
Characters
Main • Felicity (voiced by Allegra Clark) is a sassy, fearless magical cat who is part rainbow, butterfly, and unicorn. She possesses transformative powers that allow her to lasso items in the form of a rainbow, produce thunderous claps and wind from her butterfly wings, fire lasers from her unicorn horn, and her kitten paws can shoot glow sticks and use her cuteness.) is a book-smart owl) is a ditzy yeti and is also one of Felicity's friends. Recurring • The Sun (played by Michael Sorich) is a sentient sun with a live-action human face. He also has skinny arms and is able to talk. Being the Sun, he oversees the many adventures of the main cast and occasionally commentates, or silently reacts to them. As shown in "The Sand Crab Man", he also turns into the Moon at night. • Rudy (voiced by Chase Mitchell) is a snarky rat that pretends to be a rabbit. He often causes trouble for Felicity and her friends. • Timmy (voiced by Rich Magallanes) is a little Kraken who often causes trouble. • Mayor Snowball (voiced by Dorothy Elias-Fahn) is the mayor of Catlantic City. Her former rival is Mayor Wags (Kyle Hebert). • The Sand Crab Man (voiced by Doug Stone) helps the other citizens of Mythlandia with falling asleep. • Moona (voiced by Sara Cravens) is a cow and the owner of Mythic Malts. She dates Oscar Go, a slow French snail. • Chippy (voiced by Cristina Vee) is a chipmunk-like creature. • Andy (voiced by Kyle Hebert) is a dragon. • Hank is a hippo that is part Bumblebee, Magnetic and Karaoke. ==Episodes==
Production
Rainbow Butterfly Unicorn Kitty is produced by Funrise, who took over production of the series for Saban Brands after its closure due to the sale of the majority of its entertainment properties to Hasbro. The series is animated by Bardel Entertainment, and it features photo-real elements. The series is targeted towards children aged 6 to 11. For broadcast, each episode is paired with another to fill a 22-minute slot, which makes for a total of 26 half-hours. == Broadcast ==
Broadcast
Rainbow Butterfly Unicorn Kitty was originally planned to be launched in Fall 2018, The series premiered on some of Nickelodeon's international channels and branded blocks following the U.S. launch later in 2019. In Canada, the series debuted on Family Channel on September 2, 2019. The series premiered January 1, 2020 on eToonz in South Africa. ==Reception==
Reception
Critical reception Emily Ashby of Common Sense Media gave the series 2 out of 5 stars; saying that, “Felicity's unique nature makes her a decent example of embracing uniqueness in yourself and in others, but the show's frantic pace and distracting visuals tend to overshadow this positive quality.” ==Merchandise==
Merchandise
The associated toy line for the series by Funrise Toys is planned to cover many categories such as figurines, playsets, bobble heads, plush and dress-up. In February 2019, there was a preview of new toys from Funrise at the New York Toy Fair. The toys were released at Walmart on July 1, 2019. ==Notes==
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