Return to Base

Having returned to the UK from the United States in August 1976, Slade found themselves out-of-favour at the time of the UK's Punk rock explosion. The band's 1977 album Whatever Happened to Slade proved a commercial failure while their tour that spring had shown that they could no longer fill large venues. Slade's waning success soon led to the band taking any gig they could. They found themselves playing small venues, mainly universities and clubs. The band's tours often ran at a loss, with the band having to bring their own PA and lightshow. Bassist Jim Lea, however, was unfazed. "I still thought the band was great," he told Chris Charlesworth in 1983, "We were playing as well if not better than we ever had... now we had something to prove again." Despite being successful at filling small venues for their live performances, the band's new records were barely selling. With the band's new output no longer being released on Polydor Records but instead on manager Chas Chandlers' label Barn records, singles such as "Burning in the Heat of Love", "Give Us a Goal", "Rock 'n' Roll Bolero" and "Ginny, Ginny" were all chart failures. Even the band's second live album Slade Alive, Vol. 2 (1978), the sequel to their critically acclaimed and commercially successful Slade Alive! (1972), was a commercial failure. ==Recording==

The album was recorded over a period of six weeks in 1979. The album saw the band produce together for the first time. In a 1979 fan club interview, Hill said: "We each took it in turn to produce certain parts ourselves – which makes it the first album we have solely produced ourselves." Disagreements between the group – especially Lea and their producer/manager Chas Chandler – had been brewing since the recording of Whatever Happened to Slade, and, having continued throughout 1978, came to a head during the recording sessions for Return to Base. "Jim was becoming more and more involved in that side of things," lead vocalist Noddy Holder told Chris Charlesworth. "He wanted to produce the group and he didn't think that Chas was coming up with the goods." Chandler, for his part, was unimpressed with the group's current material: "They felt that a great sound was the all important thing," he told Charlesworth. "I've always felt that the song comes first and you craft your sound to suit the song... not the other way round." Although Chandler offered to end his association with Slade altogether, the band asked him to remain as manager while they produced themselves. Chandler said: "I agreed to this because if I refused I felt I would have been kicking them when they were down." Asked in 1979 for his thoughts on the album, Hill said: "I'm very satisfied with it. It's got a mixture of different types of songs on it, all of which adds up to it being a good album! My favourites are the rock 'n' roll one "I'm a Rocker" and the instrumental one "Lemme Love into Ya" – probably because of the way that they come over on stage more than anything else." During the recording of Return to Base, Slade were persuaded by engineer Andy Miller to record a song he had co-wrote with Bernie Frost. The song, "Another Win", recorded by Slade but was not released. In 2011, the song emerged on the internet through the Slade in England website. ==Music==

As the album title suggested, the album continues the "back to basics" sound of their previous album Whatever Happened to Slade (1977). AllMusic stated that "the sound of this record harkens back to the hit single sound, a bit less overdriven and heavy, and a bit more hook-filled and light. Acoustic guitars even appear at times." Side one "Wheels Ain't Coming Down" tells the tale of a near-death flying experience suffered by Holder and Lea when travelling to Los Angeles. The track was later released as a single in 1981 and peaked at No. 60. "Hold on to Your Hats" is a mid-tempo track influenced by a more rock 'n' roll sound. The track uses backward reverb effects and features a question and answer technique between Holder and the other band members Hill and Lea during the chorus. "Chakeeta" is a more commercial sounding track on the album. "Don't Waste Your Time (Back Seat Star)" is an acoustic-based ballad, described by Holder in 1988 as a "surrealistic social comment". "Sign of the Times" is a ballad based on technological revolution. Released as a single in its own right, which did not chart, it was later featured as the B-Side to Slade's 1981 hit single "Lock Up Your Daughters". Side two "I'm a Rocker" is a cover of the Chuck Berry track. To promote the album in Belgium, a Belgian film crew recorded the band performing the song at Portland Studios in London. The song was released as a single in Belgium in 1980, peaking at number one there. The song originally came to Holder's attention when it was played on Radio One by DJ Annie Nightingale. In a 1980 interview, Holder said: "I really liked it [and] mentioned to the others in the band that I'd heard a really great Chuck Berry number". After spending time trying to get hold of a copy of the song, Holder obtained the album of the same name from an import shop. Holder revealed: "After listening to it, we started to play it live on stage, first of all just as a jam at the end of the set. Then one night we went into the studio, we'd been all over the pub, and we had half an hour left at the end of a session, and we decided to record it, and we got it down in one take. The feel is there in that song, it's us, Slade – it's what we are all about." "I'm Mad" is an acoustic-based track which portrays a man who is in thrall with his fantasies and dreams. Record Mirror stated that the song "is the nearest thing to a hit single with its jump along beat and pure sixties chord changes." "Lemme Love into Ya" is a minor-key ballad which became a regular inclusion in the band's live set-list. Record Mirror noted the song's "backwards tremeloed guitar intro" and "very ambient sound". The song was later re-worked into the song "Poland", which Lea recorded as a solo venture under the name Greenfields of Tong. His version was released as a single in 1982. "Lemme Love into Ya" was voted number two of the top three Slade album tracks in the Slade Fan Club Poll of 1979. "Ginny, Ginny" was released in May of that year, vaguely feted as the lead single from the album (despite coming out five months in advance of the album itself). The single failed to chart; however, according to the official Slade fan club newsletter of the time, the track had entered the UK best sellers Top 200 chart. The song was originally named "Jeanie Jeanie" and was issued on a yellow vinyl as a single in hope of interesting buyers. Lea also recorded his own version of the song with his brother Frank as part of his side-project The Dummies. Recorded during 1979–80, it was later released in 1991 on A Day in the Life of the Dummies, an album that gathered The Dummies' recordings. ==Title and packaging==

The album title is a line from the album's song "Sign of the Times". In response to how the album's title was decided, Hill said the band "had a whole list of suggestions for the title, and Return To Base is from one of the lines in the song "Sign of the Times". ==Release==

The album was released on their manager Chas Chandlers' label Barn Records on 1 October 1979 in the United Kingdom, over two and a half years since their previous studio release, Whatever Happened to Slade, which was their first album on the label. Commercial performance In the United Kingdom, the album continued the band's commercial failures, and found no audience other than the band's already existing fan base. As with their previous album Whatever Happened to Slade, the album did not enter the UK Albums Chart. Their seasonal party single "Okey Cokey", released in December 1979, also failed to enter the UK Singles Chart. A similar fate greeted the 12-inch extended play, Six of the Best, released in June 1980. The EP, priced at the cheap price of £1.49, contained three tracks from Return to Base and three new tracks. The album saw success in Belgium in 1980, reaching No. 1 on the albums chart. As the album was not available in Belgium, fans in the country originally had to buy the album as an import. The album soon climbed to No. 1 on the Telemoustique chart, a weekly rock chart compiled by public votes. It also topped the Belgian radio station Impedance's daily chart on several occasions. As a result of the interest in the album, the album was released in the country by Warner Bros. in 1980. The album climbed to number one there, as did the Belgian-only single "I'm a Rocker. In a 1980 fan club interview, Noddy Holder spoke of the success in Belgium: "What happened in Belgium was that Return to Base was available on import, and it started to climb the import charts. I don't know why, it was as much a surprise to us as it was to anybody. Warner Bros. Records then said to us, due to it starting to show some action, would we want to release it over there as a major release. We thought "why not?" – and now it's the number one album over there!" At the time of release, professional reviews were overall mixed. Record Mirror stated: "Assuming that the title should be taken to mean that the group are trying to visit the territorial war grounds of their golden years in the singles charts I reckon they are in for a shock. I expect a little more than references to Big Brother, Stereo, Radio etc, in the otherwise catchy "Sign of the Times" and the reflection of "Born to Run" in "Wheels Ain't Coming Down". On "Nuts Bolts & Screws" and "My Baby's Got It" Slade start to rock, but there's nothing here to distinguish them from any other rocking combo. I wasn't expecting another "Cum On Feel the Noize" or "My Friend Stan" but just something a little more inspired. From a new band this would be a fairly good debut, from Slade I want more." A more positive review came from Wolverhampton Express and Star: "Slade haven't had a big hit for some time now, but it would be silly to write them off just yet, to judge by their new album Return to Base. There is definitely a Sixties feel to some of the songs, though others are vintage Slade. Most striking thing about the album is its variety, for Slade have loosened up a bit for this one and included much more variety of mood. It certainly pays off. Another striking factor is the guitar playing of Dave Hill, who has really been allowed to branch out on this disc. In all, it's an album which will please Slade's still huge army of fans, both for its fidelity to the Slade sound and for its inventiveness and freshness." The album was voted No. 2 of the top three Slade albums in the Slade Fan Club Poll of 1979. ==Legacy and later reviews==

(pictured in 1974), reviving their career. In mid-1980, by which point the band were on the verge of disbanding, the band were offered to appear at Reading Festival in August 1980 in a last minute call-up. The band only had a couple of their road crew to help them on the day. Jim Lea recalled "We had to pay to park in the public area. With no roadies, we had to carry our own gear and there was even trouble getting into the backstage area." Despite the failure of Return to Base and the band's lack of success, the performance at the festival was a success and the band became popular once again. The album was re-released on CD in Germany in 1997 by RCA and BMG, and was remastered for another CD release in Japan in 2006 by Air Mail Recordings in their Archive series as part of the band's band catalogue remasters there from the label. However, the album was not remastered for its own album release in 2007 for the UK "Feel the Noize: Slade Remastered" series unlike the rest of their studio albums. Instead, the songs from the album which did not also appear on ''We'll Bring This House Down'' (1981) were remastered as bonus tracks for that album's remaster. Thus Return to Base remains the only Slade album never released in the UK on CD, or re-released on any other format. ==Track listing==

;Slade • Noddy Holder – lead vocals, rhythm guitar, producer • Dave Hill – lead guitar, backing vocals, producer • Jim Lea – bass, piano, synthesizer, backing vocals, producer • Don Powell – drums, percussion, backing vocals, producer ;Additional personnel • Andy Miller – engineer • Dave Garland, Mark O'Donoughue – assistant engineers • George Peckham – cutting engineer • Eric Massey – art direction ==References==