Spin Master Toys Harary and Rabie first teamed up in university, forming Campus Faces, a company that made a profit selling advertising along the side of posters. Following the success of Earth Buddy, the founders introduced a number of successful toys into the market, including
Devil Sticks, in 1995, and
Air Hogs, in 1998. The Air Hogs Sky Shark put Spin Master became one of the most popular toys in the world. One of Spin Master’s most successful toy lines, Bakugan, was launched in 2007. Working with
Sega,
TMS, Japan Vistec,
Corus Entertainment, and
Nelvana. It was successful because a revenue sharing model was instituted that the company continues to use. Harary was one of the co-creators of
Paw Patrol, a TV series and toy line created in 2010. Through a number of major acquisitions, Spin Master has become a steward of several legacy toy brands. In 2013, Spin Master acquired the
Erector Set by
Meccano, a line of model construction sets. In 2015, Spin Master acquired Cardinal Industries, a 60-year-old game and puzzles company, making Spin Master the second largest games company in the U.S. That same year, Spin Master made its
initial public offering on the
Toronto Stock Exchange. The company continued to diversify its product offering over the next several years with new acquisitions, including the purchase of
Etch A Sketch as well as water and outdoor sports company Swimways Corporation, in 2016, and of 120-year old premium plush toy brand GUND, in 2018. In 2022, Spin Master acquired Rubik’s Brand Ltd., owner of one of the best-selling toys of all time,
Rubik’s Cube.
Spin Master Digital Games In 2016, as children’s play patterns were shifting to the digital world, Spin Master purchased digital game and mobile app developers
Toca Boca and Sago Mini from the
Bonnier Group of Sweden, which expanded the presence of its Digital Games creative centre.
Spin Master Ventures Ronnen Harary and Anton Rabie established Spin Master Ventures (SMV) to help keep pace with innovation in the children’s entertainment space. The focus of SMV is to facilitate growth in each of the company's three creative centers: Toys, Entertainment and Digital Games. Its intention is to establish Spin Master as a partner of choice for entrepreneurs looking for capital, while also bolstering the company’s product development pipeline.
Spin Master Entertainment Ronnen Harary led the development of several programming and entertainment franchises for children, including PAW Patrol, Bakugan,
Rusty Rivets, and
Mighty Express, as well as more multiplatform entertainment series, which are available in more than 170 countries. The popularity of the series worldwide is attributed to the fact that they transcend cultural boundaries, with universal characters and storylines that have travelled the globe. In August 2021,
PAW Patrol: The Movie, Spin Master’s first foray into feature film, was released in theatres. In November 2021, Spin Master announced that the sequel -
PAW Patrol: The Mighty Movie, is set for a theatrical release on October 13, 2023. Ronnen Harary served as Executive Producer for both films. Harary also served as Executive Producer for over 10 TV series, including PAW Patrol, Rusty Rivets,
Super Dinosaur, and
Bakugan Battle Brawlers. == Covid-19 Response ==