In 1962, from her salon window, Evansky noticed a barber using a powerful new hand-held dryer—together with a hairbrush—to smooth a man's hair. A little while later she was spotted trying it in her salon (on a Mrs. Hay) by
Clare Rendlesham who set about marketing this blow-wave which worked on straight hair as well. Within a year, all the leading stylists in
Mayfair, London offered it. This was quite a step up from her early beginnings as an apprentice working for Adolf Cohen of
Whitechapel Road, known as the "professor" of the hairdressing trade, who also trained
Vidal Sassoon. After the war the couple opened their first hair salon together in 1947 in
Hendon, north London. Within six years, they were able to move up the career ladder, renting premises in
North Audley Street, Mayfair. But when she moved into blowdrying, her husband accused her of "having gone mad," since they had just purchased 20 new hood dryers and he was not prepared to throw them out. A few were kept for the older clients and those who still requested high-dressed, lacquered styles. This was one element of the strain on their marriage, and they later divorced. == Personal life ==