Under the leadership of William Lightfoot Price, the Rose Valley Association was formed in July 1901 to start an intentional community based on the ideals of the
Arts and Crafts movement. The association bought approximately of land, an area that is the nucleus of today's borough. Investors contributed about $25,000 in capital, including $9,000 borrowed from nearby
Swarthmore College to buy and improve the land. Price's vision placed artisan workshops at the center of the community, thus aligning with the socialist utopia that Arts and Crafts proponent
William Morris described in his novel,
News from Nowhere. Price's liberal views led to some misconceptions about the project, according to his niece Eleanore Price Mather: "First, it was not a free love colony. Second it was not single tax .... And third, it was not communistic. Rose Valley was essentially an arts and crafts project." Price had led a discussion group, including
Edward Bok and brothers Samuel and
Joseph Fels, and many in this group became investors or residents in Rose Valley. Other early residents included Hawley McLanahan, who became Price's architectural partner; McLanahan's father-in-law
Charles T. Schoen; Price's employees at his architectural firm; and his relatives, including his brother Walter, also an architect. Feminist
Anna Howard Shaw lived nearby. Administration of the project was in the form of a town meeting, called the "Folk Mote". . The Rose Valley Association did not produce arts and crafts itself, but rather rented out working space to craftsmen, and provided them housing, generally designed or renovated by Price. The crafts were sold from Price's office at 1624 Walnut Street in Philadelphia. Furniture, as well as ceramics and book binding, were produced at the Old Mill until about 1907. A journal,
The Artsman, was published from 1903 to 1907. An art gallery was located in the old bobbin mill, then called "Artsman's Hall", and, starting in 1904, run by well-known artist
Alice Barber Stephens, who lived in the mill until a nearby barn was converted by Price into her house,
Thunderbird Lodge. Artsman's Hall was also used for theater, with the first play ''The Carpet Bagger's Revenge'' presented on New Year's Eve, 1904. Eventually the building became used solely by the
Hedgerow Theatre, which is still active. By 1910, however, craft production had faded and the community had become essentially a
commuter suburb of Philadelphia, using the nearby
Moylan - Rose Valley Station. The buildings designed or renovated by Price during this period may be Rose Valley's major achievement. According to George E. Thomas, "Rose Valley is of exceptional importance, a major American architectural landmark." In 1926 a Pennsylvania State historic marker was installed on Rose Valley Road to the south of Thunderbird Lodge. It commemorates the
Great Minquas Path, a Native American trail that ran nearby. It features a sculpture of a beaver by
Albert Laessle. File:RoseValleyPa.GuestHousec.1904pc.jpg|The Guest House c. 1904. This former mill workers' housing was renovated by William Lightfoot Price and served as the main housing during the early days of the arts and crafts colony File:Thunderbird RV.JPG|
Thunderbird Lodge, now the Rose Valley Museum File:Historical Marker Minquas Path Beaver Sculpture.jpg|Beaver sculpture by
Albert Laessle, part of a 1926 historic marker near Thunderbird Lodge ==Transportation==