The total area of the municipality was 900 square kilometers. Ruiz has boundaries in the north with the municipalities of
Rosamorada and
El Nayar; in the south with the municipalities of
El Nayar and
Santiago Ixcuintla; in the west with the municipalities of
Santiago Ixcuintla,
Tuxpan and
Rosamorada, and in the east with the municipality of
El Nayar. See detailed map at [http://www.maps-of-mexico.com/nayarit-state-mexico/nayarit-state-mexico-map-b1.shtml The area of the municipality extends from the western lowlands to the foothills of the Sierra Madre Occidental. About 70% of its surface is made up of rugged lands. The municipal seat is located on the coastal plain at an elevation of 30 meters above sea level. It is here where the agricultural lands are found, especially near the San Pedro River. In the mountains peaks reach as high as 1,640 meters, the case of Los Coquitos.
Climate The climate is mild rainy and subhumid, with the rains falling from June to September. The area is free of frost and moderate winds are of little intensity. ==Economy==