Creation of Woman (1972–1973) In early 1972, Elkin wrote to the program director at
WNED-TV, John Hutchinson, suggesting a show for women and about women. He agreed with her plan within two weeks and made her a producer for the show. Elkin came up with a list of topics that she as a woman was concerned about and established what the first thirty episodes would be focused on, though she noted that women writing into the show afterwards with their suggestions meant she would never have to think up topics on her own ever again. Officially starting her show
Woman in October 1972 at a local Buffalo television station, it became regionally famous, which led to the show being picked up by the
Eastern Educational Network. The show was later moved to
PBS in 1974, expanding its reach to a national level, and was broadcast on other major networks, including
WFSU-TV. The program focused on topics including
women's studies, raising awareness of women's issues, discussing mother-daughter relationships, and broaching difficult subjects including
rape and
sex discrimination. Since the show began before the expansion of the
women's rights movements in the 1970s, Elkin chose to interview women who were outspoken and would be "outrageous" in their questioning of the current state of women's rights.
Hosting, expansion, and cancellation (1974–1977) From the second season of the show onward, Elkin moved from being a producer to the host of the show. During the summer of 1975, she conducted a cross-country trip to interview women across the United States to look for "feminist consciousness" in various locations. Impressed with the level of such discussions happening even in small communities, she noted that in addition to the men who opposed women's equality, it was the "upper, middle class white suburban housewife" that proved a concern due to their lack of involvement or action for their own rights, since they had the "most to lose" from standing up to their husbands. Elkin additionally said that she considered feminism to be closely associated with
humanism, though thought it was too soon for the women's movement to focus on that broader topic before accomplishing more urgent goals. She found
lesbianism to be a possible topic of focus in the short term, along with wanting more focus on the economic inequality facing older women. The show's large number of guests included popular and well-known proponents of women's rights, such as
Betty Friedan,
Gloria Steinem,
Dorothy Pitman Hughes, and
Susan Brownmiller. Elkin also made a note of having on women and others who were generally considered "enemies" toward
feminism and the women's rights movements, including
Phyllis Schlafly,
Midge Decter, and
George Gilder, wanting their perspectives on the same topics that feminists frequently discussed. By 1977, over 200 PBS stations were airing the show across the United States. In May of that year, she traveled to
El Paso,
Texas, to attend the
National Organization for Women south central regional conference as the featured speaker, where she discussed women's health politics. In June 1977, however, it was announced that the
Woman series would not be renewed by PBS for the following season set to air at the end of 1977. It was stated by
WNED-TV President J. Michael Collins that the show and the station had asked for an expanded budget for the season so more filmed segments and fewer studio shows, including potential documentary episodes, could be done. But PBS refused and demanded all producers do only studio shows, which was complied with. Then, during contract renewal,
Woman was passed over for a different women's show that was instead given higher production values in their contract for a more magazine segment format. Elkin also wrote a monthly column for
Working Woman. In the early 1980s, she changed from being a literary agent to working as an agent for software developers, forming the company Electronic Media Associates with Maureen Whalen. Elkin would later decide to pursue a career in photography in 2001. She decided to go on a world tour to work on a
portrait portfolio titled "Women of the Globe". She returned to New York by 2008 and heard from many of her friends their concerns about threats to democracy. To investigate this, she went across Vermont and interviewed
town clerks responsible for the voting process, specifically 19 women representative of this group. She then put together an
audiovisual exhibit with the photos and interviews titled "Women Town Clerks of Vermont – Reflections on Democracy" with the financial assistance of the company Green Screen Graphics, as the arts councils of Vermont and New York refused to extend financing for the project. She continued to tour the exhibition across Vermont in 2011, including at the Vermont Folklife Center. ==Awards and honors==