The amusement park was established in the 1870s after entrepreneur George Kelsey extended the trolley lines and built a 1,500-foot pier at the end of Beach Street to accommodate a ferry service. Kelsey built the nearby Seaview Hotel, with rooms for up to 150 guests. A beachside resort grew around the hotel and pier, including a bandstand, a fountain, an observatory, a wooded area for picnics, and a carousel which was revolved first by manpower and later by a horse on a treadmill. Amusements were built by other businessmen, and soon the park had a zoo, a museum and a dance hall. Promoters organized
cock fights, horse races and prize fights. At its peak, “The Rock” took in a mile-long midway, with roller coasters, water chutes and carousel rides, There were
bumper cars, fun houses, concerts and marathon dances. Visitors could enjoy shore dinners with frozen custard or split hot dogs, drink "honeydew," munch on popcorn, and consult mechanical
fortune tellers or The Laughing Lady. Visitors could take in an auto race at the adjacent West Haven Speedway. The Rock had a variety of rides for its tourists. Its oldest ride was The Old Mill, built in 1904. Another ride was Shoot-the-Chutes, which was rebuilt and renamed The Mill Chutes, featuring a
moving stairway saving ride-goers a hike to the ride entrance. Among the other rides were the Jitterbug, The Virginia Reel, and The Seaplane Swing. It also had several rollercoasters such as The Sky Blazer, The Racer, The Whirlwind Racer, The White City Flyer, and
The Thunderbolt. By 1919, the park, now called Savin Rock Amusement Park, was attracting 1.2 million visitors each year. Liberty Pier was added to the park in 1922 and it brought a new roller coaster, The Devil, and a funhouse, Bluebeard’s Castle. The pier was destroyed in a fire in 1932. The Rock also had an array of funhouses.
Noah’s Ark funhouse was decorated with Noah and his family on the deck, while the inside was filled with shaker boards and startling animal stunts. A
Death Valley patented PTC funhouse was built on Beach Street, however its skull and cross bone façade was replaced with a
Laffing Sal. Inside it is a swinging bridge a, a stretch of floor covered by a pillow, and a tilt room. Another funhouse was Bluebeard’s Castle which used Bluebeard’s mouth as an entrance and exit; it included “two tilt room, a floor with rollers, and lots of air holes. The stunts were
plywood cutouts of Bluebeard and his gang…” Inside the White City was a movie theater, The Orpheum Theater, which was open all year round was owned by Doc Dewaltop from 1913 until it was destroyed by a fire in 1921. Jimmie’s Restaurant started out as Jimmie’s
Hotdog Stand. It was famous for its split-top hotdogs.
The Great Hurricane of 1938 flattened Beach Street and destroyed The Devil and The Thunderbolt rollercoaster. The park endured and another Thunderbolt was created. by the 1960s industrial and residential development had grown up around the park, and it gradually lost popularity and became run down. Many artifacts from the amusement park are preserved in the Savin Rock Museum and Learning Center in West Haven. ==In popular culture==