The Executive was launched in September 1972 at the price of plus
VAT, equivalent to £ in when adjusted for inflation. This was around half the price of comparable calculators, but still twice the average weekly wage. It was the first pocket calculator, and the first to be
mass-produced, and its introduction to the market coincided with a number of other companies entering the calculator market. The entrepreneur
Clive Sinclair, reckoning that the market for "
executive toys" was not especially
sensitive to price, ordered components for 100,000 calculators. The parts, consisting of the TMS1802 chip, 22
transistors, 50 resistors and 17 capacitors, cost close to , compared with a sale price of almost . A Sinclair Executive purchased by a Russian diplomat exploded in his breast pocket, allegedly leading to an official Soviet investigation. It was found that it had been left on by accident, leading to a drain on the batteries that overheated them until they burst. ==Design==