The South African Museums Association (SAMA), a professional body for museums and museum personnel, was founded at a meeting of museum representatives held in the ‘Chinese Room’, Kimberley Public Library, in Kimberley, South Africa, on 23 April 1936. Convened by Mr C.J. Swierstra, an entomologist who was director of the Transvaal Museum, it was established to improve and extend a museum service in South Africa; to encourage interaction between kindred institutions and interested persons; and to generate and communicate museological knowledge in the South African context. Twenty two individuals representing 19 institutions were present at the inaugural meeting of the association.