"National Nude Day" was a mock public holiday created when Marc Ellis challenged
SportsCafe viewers to
streak in front of then Prime Minister
Helen Clark. The show ran an event each year inviting viewers to submit photos and video of themselves performing daily activities in the nude, which was continued on the internet (rebranded as "World Nude Day" or "International Nude Day") until around 2009. A number of student
pubs in Ellis' home town of Dunedin offered special deals for nude patrons on the day. Internet collections of world holidays mark the day as 14 July; in fact it was held at the organizers' whim, having variously fallen on 19 September and 6 February. ==References==