Sport TV started broadcasting on 3 September 1998 on TV Cabo's analog service on channel 39 and on channel 1 of the newly-launched digital satellite system. The channel launched as a free preview for interested subscribers, after which, on 15 September, the channel would formally commence its encrypted broadcasts. The channel was the first service to be created after the passing of a new Television Law. On 16 September 2005, seven years after the opening of the first channel, Sport TV launched a second channel, SportTV 2. It regularly broadcasts alternative sports such as
mountaineering,
cycling and radical sports. The channel was available only through
ZON TV Funtastic Life package, but the model did not work. They relaunched the channel as a premium channel, also available on
Cabovisão and
Portugal Telecom's
MEO. This was followed in June 2008 by SportTV 3. Sport TV shown
UEFA Euro 2008 in
HD, through
ZON TV. On 22 January 2010 the thematic golf channel SPORT.TV Golfe and its HD simulcast, SPORT.TV Golfe HD were launched. On 13 August 2010 they launched SPORT.TV Liga Inglesa, an HD channel dedicated to the
Premier League, broadcasting 380 games and 400 highlights per season, made by the Premier League (also broadcasting on other countries). On 7 January 2011 SPORT.TV1, SPORT.TV2 and SPORT.TV3 started to broadcast in 16:9. On 13 August 2011 all of the SportTV main channels started to broadcast in HD and it was launched a new channel, SPORT.TV4, that also is available in HD. At the same time, the Sport TV HD channel ended its two-year run. On 5 June 2013 Sport TV stopped broadcasting in the United States. On 1 August 2013 SPORT TV launched a new channel, SPORT.TV Live, replacing SPORT.TV4. On 14 August 2014 SPORT.TV Live was renamed to SPORT.TV4 again (there's also SPORT.TV4 HD). SPORT.TV Golfe was renamed to SPORT.TV5, which is also available in HD. In August 2019, Sport TV launched the SPORT TV Digital Hub, an interactive
OTT platform developed in partnership with Portuguese technology company
Magycal, available on mobile, web and smart TVs, featuring live broadcasts, video on demand, and AI-powered real-time facial recognition of players. The platform received the Best User Experience award at the
SportsPro OTT Awards 2022 and the Best in Broadcast Distribution award at the
SportsPro Media Awards 2025. On 20 October 2023, weeks after the network's 25th anniversary, Sport TV received a major rebrand. Sport TV 7 launched on 1 August 2024, airing minor sports. Sport TV 4 and 6 became the motorsport channels. The accumulation of seven matches at 6pm on 17 May 2025 forced Sport TV to air a quadruple simulcast of minor matches on Sport TV 4; these four matches being decisive for smaller teams facing promotion or relegation to the second league. Individual carriage of the matches was restricted to the app. == Broadcasting rights ==