London began her career as a fashion assistant at
Vogue magazine and later became the senior fashion editor at
Mademoiselle. She has styled fashion photos for other publications, including Italian
D,
Nylon, and
Contents. London has worked on numerous advertising campaigns; her client roster includes
Hanes,
Wonderbra,
Bali,
Procter & Gamble,
CoverGirl,
Suave,
Target,
Levi Strauss & Co.,
Maytag,
Swatch,
Longines, and
Calvin Klein. London began co-hosting
TLC's
What Not to Wear in its inaugural season in 2003. In 2005, she and co-host Clinton Kelly wrote a book titled
Dress Your Best. London is known for her love of high-heeled shoes, owning over 300 pairs. In a
What Not to Wear "Best of 2005" look-back show, Clinton Kelly teased London by saying "...there are almost as many great moments as there are high heels in Stacy's wardrobe." In 2008, London also served as the host of her own talk show ''Shut Up! It's Stacy London!
which was the pilot episode for Fashionably Late with Stacy London. London has done fashion reporting for Weekend Today
, The Early Show
, Good Day Live
, and Access Hollywood''. She is a frequent contributor on NBC's
Today Show. From 2009 to 2010, London was a spokesperson for
Pantene,
Woolite,
Dr. Scholl's, and Riders by
Lee. In addition to her hosting duties and endorsements, London and business partner Cindy McLaughlin co-founded Style for Hire—an online service that matches people with personal stylists that live in their area. The goal of the online agency is to bring personal styling services to average income people. Style for Hire was launched as a
pilot on September 13, 2010, in Washington, D.C., to test the idea. The agency launched in its entirety on April 16, 2012.
Westfield's Style Lounges are staffed by professional stylists from Style for Hire who provide free on-demand fashion consultations. There are three Style Lounges located at
Westfield Garden State Plaza in New Jersey,
Westfield Montgomery in Maryland, and
Westfield Trumbull in Connecticut. London was the executive producer of
Big Brooklyn Style, a reality show about customer experiences at Lee Lee's Valise boutique in New York. The show premiered May 29, 2012 on
TLC. In February 2013, she became an
editor-at-large of
Shape magazine. In her role, she was to write a fashion column for the magazine every month. In March 2013, TLC announced that
What Not to Wear would air its final season starting in July. London said of the experience "This show changed me and the trajectory of my life... I hope we touched [our contributors] as much as they touched me. I hope we touched our viewers." In January 2015, TLC announced that London would host
Love, Lust, or Run, a show similar to her previous work,
What Not to Wear. She was an official contributor on Season 19 of
The View from 2015 to 2016. ==Personal life==