Starting in 2008,
Comcast Spectacor and
Cordish Company partnered for the proposed
Art Nouveau design, making use of
neon- and
LED-lighting to accent structures and walkways. The original Philly Live! concept included an assortment of restaurants with outdoor seating, a hotel along Pattison Avenue, and a spa or health club. In December 2011, Cordish and Comcast Spectacor announced renaming and reinventing the project as Xfinity Live!. Construction began in the summer of 2011, and the first phase opened in late March 2012 as Xfinity Live!. The development concept was redrawn as a dining and entertainment district. Main attractions of the complex include the
NBC Sports Arena and its 32-foot
HDTV. In 2024, Cordish Companies announced a $15 million expansion to the complex that will include a new outdoor beer garden and other outdoor entertainment. The expansion is expected to be completed in early 2026. On August 21, 2025, Cordish Companies announced that the complex would be renamed to "Stateside Live!" after Stateside Brands, a Philadelphia-area vodka company, purchased the naming rights. == Venues ==