The game follows the story of Stranger, a man who finds himself in an unfamiliar, fragmented world that resembles an abandoned
carnival. While exploring, Stranger meets a golden-haired woman. Almost immediately, she throws herself down a well right in front of him. The other residents of the carnival insist that death works differently here; the woman may be dead, but she is not gone. Not only that: she keeps dying over and over again for Stranger's sake. Soon after, Stranger dies as well. He gets brought back to the same spot he first appeared in. When he reaches the well, the golden-haired woman is there again; and, just like before, she jumps to her death. While exploring the nightmarish carnival he found himself in, Stranger discovers The Dark Thing. In order to save the golden-haired woman from a cycle of continuous death, he must destroy it. Eventually, Stranger manages to reach the top of a
rollercoaster, where The Dark Thing is caged. While attempting to kill it, he releases it instead. Freed, The Dark Thing knocks him off the rollercoaster and begins to methodically kill all other inhabitants of Strangeland, attacking them one by one. By the time the Stranger manages to make his way back up the rollercoaster, he is one of the few living beings left. On the tracks of the rollercoaster, Stranger is attacked by a giant
crab; it is implied to be another form The Dark Thing took in order to stop him. He manages to defeat the creature, but loses his head in the process. When he wakes back up, he is in a place called Deadland – a distorted version of the world he was just in. Stranger's body was separated from his head during his confrontation with the monstrous crab. Once he manages to recover it, he sets out to try and find his way out of Deadland. He realizes that a lot of the previous inhabitants of the carnival have been replaced by twisted versions of himself. Once again, Stranger is led to the top of the rollercoaster. Except this time, instead of The Dark Thing, the cage holds the woman he has been looking for. Her golden hair is gone entirely. When he frees her from the cage, The Dark Thing appears again. It has taken the form of a man and begins to teleport Stranger from place to place, recounting his mistakes and regrets. Once Stranger manages to break free, he finds himself on a floating island with both the woman and The Dark Thing. It is revealed that the woman was Stranger's lover – and that she has been dead, truly dead, this whole time. During the final confrontation, the woman tries to inspire hope in Stranger, while The Dark Thing continues to try to break his resolve. The game has four possible endings. Three of them result in Stranger's death. In one, he jumps off the island, in another, he stabs himself, and in the third, he attempts to fight The Dark Thing, only to lose. Stranger manages to escape Deadland in only one of the endings. His only chance to escape is not to lose hope and accept the fact that the golden-haired woman is already dead. == Gameplay ==