United States Beginning with the December 13, 2014 issue, the
Billboard 200 albums chart revised its ranking methodology with album-equivalent unit instead of pure album sales. With this overhaul, the
Billboard 200 includes on-demand streaming and digital track sales (as measured by
Nielsen SoundScan) by way of a new algorithm, using data from all of the major on-demand audio subscription services including
Spotify,
Apple Music,
Google Play, YouTube and formerly
Xbox Music. Known as TEA (track equivalent album) and SEA (streaming equivalent album) when originally implemented, 10 song sales or 1,500 song streams from an album were treated as equivalent to one purchase of the album.
Billboard continues to publish a pure album sales chart, called
Top Album Sales, that maintains the traditional
Billboard 200 methodology, based exclusively on Nielsen SoundScan's sales data. Taylor Swift's
1989 was the first album to top the chart with this methodology, generating 339,000 album-equivalent units (281,000 units came from pure album sales). In ''Billboard's
February 8, 2015, issue, Now That's What I Call Music! 53 became the first album in history to miss the top position of the Billboard'' 200 despite being the best-selling album of the week. Similarly the
Recording Industry Association of America (RIAA), which had previously certified albums based on units sold to retail stores, began factoring streaming for their certifications in February 2016. In July 2018, Billboard and Nielsen revised the ratios used for streaming equivalent album units to account for the relative value of streams on paid music services like Apple Music or Amazon Music Unlimited versus ad-supported music and video platforms such as Spotify's free tier and YouTube. Under the updated album equivalent ratios, 1,250 premium audio streams, 3,750 ad-supported streams, or 3,750 video streams are equal to one album unit.
United Kingdom In the United Kingdom, the
Official Charts Company has included streaming into the
UK Albums Chart since March 2015. The change was decided after the massive growth of streaming; the number of tracks streamed in the UK in a year doubled from 7.5 billion in 2013 to just under 15 billion in 2014. Under the new methodology, Official Charts Company takes the 12 most-streamed tracks from an album, with the top two songs being given lesser weight so that the figure will reflect the popularity of the album as a whole rather than of one or two successful
singles. The adjusted total is divided by 1000 and added to the album sales figure.
Sam Smith's
In the Lonely Hour was the first album to top the chart with this rule. Out of its 41,000 album-equivalent units, 2,900 units came from streaming and the rest were pure sales.
Germany In Germany, streaming began to be included on the albums chart since February 2016. Nevertheless, the
German Albums Chart is used to rank the albums based on weekly
revenue, instead of units. Hence, only paid streaming is counted and must be played at least 30 seconds. At least 6 tracks of one album have to be streamed to make streams count for the album, with 12 tracks being the maximum counted. Similar to the UK chart rule, the actual streams of the top-two songs are not counted, but instead the average of the following tracks.
Australia The
Australian Recording Industry Association, which issues the
ARIA Charts, began incorporating streaming into its singles chart beginning on November 24, 2014, and its albums chart beginning on May 13, 2017. ARIA changes the conversion rate regularly, and , one sale is equivalent to 170 streams on a paid subscription service, or 420 streams on an ad-supported service. ==Responses and criticism==