The roughly 50,000 inhabitants live in about 20,000 households. The industrial policy of the municipality is to provide one job opportunity for every household, with there being around 23,000 jobs in the municipality (in 2015). So unlike other municipalities in
Metropolitan Stockholm, Sundbyberg is not a bedroom
suburb wherefrom people
commute to Stockholm, but also a place commuted to from outside. In total, 19,000 commuters travel in each direction to or from Sundbyberg every day (in 2014). and is generally lower than the Swedish average. In the first half of its existence, Sundbyberg saw a strong expansion of industrial activity, and most residents were industrial workers, but in the 1940s the industry almost entirely disappeared from Sundbyberg. By the 1970s warehouses and IT businesses had established themselves instead, and an attempt to establish industry in Hallonbergen had failed due to high rental costs. Today the service sector dominates, with Sundbyberg having become a place with office workers, as a result of Sundbyberg becoming more central as Stockholm has expanded and public transport has been strengthened. Unusually for Stockholm suburbs, Sundbyberg has a proper town centre, with plenty of nice shops in the Central Sundbyberg area, which makes the little city a bit independent. There are also smaller concentrations of stores elsewhere in the municipality, such as by the Rissne and Hallonbergen metro stations. The proximity of the shopping centres Bromma Blocks (1 km away) and
Mall of Scandinavia (2 km away) has hindered establishment of a shopping centre in Central Sundbyberg. Businesses in Hallonbergen suffer from getting few customers from elsewhere due to the area's poor reputation, whereas the area's locals don't mind going elsewhere, e.g. to cafés in Central Sundbyberg. ==Demography==