Super Bowl LXI

in Inglewood, California, the venue of the game Host selection The league has made all decisions regarding hosting sites from Super Bowl LVII onward. There is no bidding process per site: the league selects a potential venue unilaterally, the chosen team puts together a hosting proposal, and then the league votes to determine whether it is acceptable. On December 13, 2023, the NFL announced that SoFi Stadium, home of both the Los Angeles Rams and the Los Angeles Chargers, was selected as the Super Bowl site. This will be the ninth Super Bowl hosted in the Greater Los Angeles Metropolitan Area, with SoFi Stadium last hosting Super Bowl LVI in 2022. Logo The official logo for Super Bowl LXI was unveiled by the game's broadcaster ESPN on February 8, 2026, during a special post-Super Bowl LX edition of SportsCenter with Scott Van Pelt from SoFi Stadium. It was formally unveiled during a press conference in Los Angeles the following day, accompanied by an introductory video narrated by Inglewood-based rapper D Smoke. The traditional Roman numerals contain imagery of waves, reflecting the region's surfing culture and the "grit and tenacity of Los Angeles". ==Broadcasting==

United States Television Super Bowl LXI is scheduled to be televised nationally by ESPN and simulcast on ABC. It will be the fourth Super Bowl to be broadcast as part of the current 11-year NFL television contract, which allows a four-year rotation between CBS, Fox, NBC and ABC/ESPN. This would mark the first time ABC will have aired the Super Bowl since 2005's Super Bowl XL, and the first time that ESPN will air a live Super Bowl in the United States in English. In September 2024, ESPN's president of content Burke Magnus stated that the Monday Night Football with Peyton and Eli altcast would "definitely be a part" of the game. In January 2025, ESPN named E:60 producer Andy Tennant as vice president of Super Bowl production. In March 2025, ESPN hired former Fox Sports director Artie Kempner to serve as its new director for Monday Night Football beginning in the 2025 season, with Magnus specifically citing his previous involvement with Super Bowl telecasts at Fox (working alongside commentators Joe Buck and Troy Aikman, who both moved from Fox to ESPN and MNF in 2022) as a factor in the hiring. Promotional efforts began a year in advance: ESPN aired a special SportsCenter with Scott Van Pelt from SoFi Stadium following its Super Bowl LX post-game coverage to launch a year-long countdown to Super Bowl LXI. The following day, ESPN aired studio shows from Southern California (including ESPN's Los Angeles studio, SoFi Stadium, and Disneyland), and cross-promotional content appeared on ABC programming such as Good Morning America. This included the premiere of a commercial that reimagines the "I'm going to Disneyland/Disney World!" commercials with Disney characters and personalities instead going to Super Bowl LXI. On February 11, 2026, The Walt Disney Company announced a company-wide "Year of the Super Bowl" campaign, which will include cross-promotion across its various platforms and properties, and on-air initiatives across ESPN programming. Tennant stated that ESPN and ABC planned to place a particular emphasis on engaging with Generation Z and female viewers, and was exploring means to cross-promote the Super Bowl within other ABC and Disney programming (suggesting, for example, The Bachelor due to the game's Valentine's Day scheduling). Radio Westwood One holds the national radio rights to the game. International • In the United Kingdom and Ireland, the game will be televised free-to-air by 5. • In Latin America, the game will be televised by ESPN and its streaming and on-demand platform Disney+. • In Germany and Austria, the game will be televised by RTL. • In Serbia, the game will be televised by Arena Sport. ==References==