Sustainable sourcing is a growing trend within many industries, as is the utilization of
sustainability standards and certifications to promote and measure the progress of sustainable practices.
Voluntary Sustainability Standards (VSS) Regulation of global business practices has seen a significant shift from governmental to private, as companies are increasingly held accountable by consumers and society as a whole. Numerous sustainability standards have been developed since the 1970s, and new standards continuously appear. and have evolved as part of this regulatory shift.Voluntary Sustainability Standards can differ in many ways including actors/stakeholders involved, regulatory mechanisms, strategies, content, and scope. The following are the main types of VSS: An example of a voluntary government-led certification is the United States'
USDA Organic label. This scheme provides both social and environmental benefits. Farmers who choose to certify see higher profits, as consumers are willing to pay a premium of about 30% for organic foods, and the environment benefits from reduced pollution and increased biodiversity associated with organic farming practices.
NGO certification NGOs played a significant role in the initial development of sustainability standards in the 1970s and 1980s, and continue to act as a driving force for sustainability in various industries. NGOs are responsible for a number of the most well-known certification and labeling schemes including FairTrade, Rainforest Alliance, UTZ Certified, and the Organic- /Bio- Standard. The
FairTrade label was created in the late 1980s by a Dutch development agency in collaboration with Mexican farmers. The objective of the FairTrade label is to empower small producers and improve their ability to trade within the global market, primarily through a
minimum price that must be paid to producers. As of 2019, there are over 1,800 FairTrade producer organizations. in order to prevent further destruction of tropical rainforests, while improving the lives of farmers. A main component of the certification scheme is the required production of a detailed plan for the development of a sustainable farm management system that will allow for conservation goals to be met. The Rainforest Alliance certifies a number of agricultural and forest products, which it divides into the following six categories on its website: Flowers and Plants, Food and Beverages, Health and Beauty, Home and Kitchen, Printing Services, and Sporting Goods. As of 2019, over 2 million farmers have been certified by the Rainforest Alliance, and over 5,000 companies work with the Rainforest Alliance to source certified ingredients.
UTZ Certified was created in 1997 by a Dutch company, Ahold Coffee Company, with the aim of creating an open and transparent marketplace for socially and environmentally responsible agricultural products. UTZ Certified has implemented two main tools, the UTZ Code of Conduct which emphasizes environmental practices that promote biodiversity, conservation, etc., and the UTZ Traceability System which makes certified products traceable from producer to consumer. The
Organic- or Bio-Standard was developed in the 1970s, based on the
International Federation of Organic Agriculture Movements' (IFOAM) Basic Standards. The IFOAM Basic Standards provide a framework or minimum requirements made up primarily of environmental criteria along with a few social and economic criteria, that can be used by private certification organizations or governments to develop their own standards. MSIs develop standards and issue certifications, but also have the ability to serve as learning platforms. Some well-known examples of MSIs include the
Roundtable on Sustainable Palm Oil, the
Forest Stewardship Council, the
Better Cotton Initiative, and the Global Coffee Platform. The
Roundtable on Sustainable Palm Oil (RSPO) is a group that brings together stakeholders from throughout the palm oil industry to develop global sustainability standards for palm oil. The RSPO provides the
Certified Sustainable Palm Oil (CSPO) label to companies that comply with a set of environmental and social criteria that are meant to minimize the negative impact that palm oil cultivation can have on people and the environment in palm oil producing regions. Stakeholders involved include environmental, social, or development focused NGOs, consumer goods manufacturers, oil palm growers, retailers, and more. The
Forest Stewardship Council (FSC) brings together experts from all different industries and fields to promote the sustainable management of the world's forests, and provide a foundation for global forest management standards. The FSC's certification program, which ensures that products are being sourced from responsibly managed forests and provide social, environmental, and economic benefits, includes three labels: FSC 100%, FSC Recycled, and FSC Mix. The
Better Cotton Initiative (BCI) works to promote the sustainable production of cotton in adherence with the Better Cotton Standard System. The system is made up of six components including criteria for what 'Better Cotton' is, support and training for cotton farmers, regular farm assessments to measure progress, a framework for developing better connections between suppliers and consumers, communication of important information, and monitoring of results and impacts. The BCI is made up of a wide variety of stakeholders from farmers to fashion companies and textile brands, as well as civil society organizations. The
Global Coffee Platform (GCP) is made up of coffee producers, roasters, retailers, traders, governments, donors, and NGOs working together to improve the sustainability and profitability of coffee production, while ensuring the wellbeing of farmers and the environment. The GCP developed the Baseline Coffee Code, which contains principles of both good and bad agricultural and management practices, as well as international conventions, to act as a sector wide reference for sustainability.
Company-led standards As sustainability has become an increasingly important focus for most businesses, companies have chosen to tackle the challenge in a variety of ways. While some have chosen to certify products through existing programs developed by NGOs or join in on Multi-stakeholder Sustainability Initiatives, many companies have chosen to develop their own sustainability standards in line with their specific goals and needs. Notable examples of company-led sustainability standards include
Starbucks' C.A.F.E. Practices and
Unilever's Sustainable Agricultural Code. In 2004, having previously partnered with CARE and Conservation International,
Starbucks launched their
Coffee and Farmer Equity (C.A.F.E.) Practices program, which measure coffee farms by a number of environmental, social, and economic criteria in order to ensure both sustainable growing practices and fair living conditions for farmers. Now, over 99% of the 650 billion pounds of coffee Starbucks purchases annually is ethically sourced, according to C.A.F.E. standards. '''Unilever's Sustainable Agriculture Code''' was developed throughout the early 2000s and officially published in 2010. The code provides the company's definition of sustainable agriculture, and lays out a set of practices for soil management, crop husbandry, animal husbandry, and treatment of people (working conditions, health and safety, training, etc.) that Unilever requires their suppliers to adhere to. == Sustainable sourcing in practice ==