In 2014, he created an
online business course named "67 Steps to Success", which he described as "learning the 67 steps to become a millionaire, how to live the good life and the grand theory of everything." The course, which cost $67 a month, was criticized for not allowing cancellations and promoting
upselling. One of the advertisements for the course, "Here In My Garage,” which extolled the virtues of knowledge over materialism while also showing off his
Lamborghini, became
viral, prompting parodies and spoofs. During the late 2000s, Lopez met Alex Mehr, a co-founder of the dating app
Zoosk. Mehr and Lopez initially collaborated by creating MentorBox, a book shipping club, in 2016, == Legal issues ==