'', September 19, 1973
ABC's
Battlestar Galactica: Saga of a Star World premiered to an audience of over 60 million people on September 17, 1978. The most-watched television movie of all time was
ABC's
The Day After, which premiered on November 20, 1983, to an estimated audience of 100 million people.
My Sweet Charlie (1970) with
Patty Duke and
Al Freeman Jr. dealt with racial prejudice, and
That Certain Summer (1972), starring
Hal Holbrook and
Martin Sheen, although controversial, was considered the first television movie to approach the subject of
homosexuality in a non-threatening manner.
If These Walls Could Talk, a film which deals with
abortion in three different decades (the 1950s, the 1970s and the 1990s) became a huge success, and was
HBO's highest rated film on record. If a network orders a two-hour
television pilot for a proposed show, it will usually broadcast it as a television movie to recoup some of the costs even if the network chooses to not order the show to series. Often a successful series may spawn a television movie
sequel after ending its run. For example,
Babylon 5: The Gathering launched the
science fiction series
Babylon 5 and is considered to be distinct from the show's regular run of one-hour episodes.
Babylon 5 also has several made-for-TV movie sequels set within the same fictional continuity. The 2003 remake of
Battlestar Galactica began as a two-part
miniseries that later continued as a weekly television program. Another example is the
Showtime movie
Sabrina, the Teenage Witch, which launched the
sitcom of the same name that originally aired on ABC, and used the same actress (
Melissa Joan Hart) for the lead role in both. The term "TV movie" is also frequently used as vehicles for "reunions" of long-departed series, as in
Return to Mayberry and
A Very Brady Christmas. They can also be a spin-off from a TV Garden series including
The Incredible Hulk Returns,
The Trial of the Incredible Hulk and
The Death of the Incredible Hulk. Occasionally, television movies are used as sequels to successful theatrical films. For example, only the
first film in
The Parent Trap series was released theatrically.
The Parent Trap II,
III and
Hawaiian Honeymoon were produced for television, and similarly, the
Midnight Run sequels have all been released as made-for-TV movies despite
the first having a strong run in theaters. These types of films may be, and more commonly are, released
direct-to-video; there have been some films, such as
The Dukes of Hazzard: The Beginning (a prequel to the film version of
The Dukes of Hazzard) and ''
James A. Michener's Texas'', which have been released near simultaneously on DVD and on television, but have never been released in theatres. Made for TV movie musicals have also become popular. One prime example is the
High School Musical series, which aired its first two films on the
Disney Channel. The first television movie was so successful that a sequel was produced,
High School Musical 2, that debuted in August 2007 to 17.2 million viewers (this made it the highest-rated non-sports program in the history of basic cable and the highest-rated made-for-cable movie premiere on record). Due to the popularity of the first two films, the second
HSM sequel,
High School Musical 3: Senior Year, was released as a theatrical film in 2008 instead of airing on Disney Channel;
High School Musical 3 became one of the highest-grossing movie musicals. Television movies traditionally were often broadcast by the major networks during
sweeps season. Such offerings now are very rare; as
Ken Tucker noted while reviewing the
Jesse Stone CBS television movies, "broadcast networks aren't investing in made-for-TV movies anymore". The slack has been taken up by cable networks such as
Hallmark Channel,
Syfy,
Lifetime and HBO, with productions such as
Temple Grandin and
Recount, often utilizing top creative talent. High-calibre limited programming which would have been formerly scheduled solely as a two-hour film or miniseries also has been re-adapted to the newer "limited series" format over a period of weeks (rather than the consecutive days usually defined by a miniseries) where a conclusion is assured; an example of such would be
The People v. O. J. Simpson: American Crime Story, and these are most often seen on cable networks and streaming services such as
Netflix. ==Production and quality==