The arena is both owned and operated by ASM Global. Caroline James is the general manager of the arena. Security is provided by Showsec and First Aid is provided by ShowMed. ASM Global will also be the operators of
The Sage arena development on Gateshead Quayside.
Ice hockey The first ice-hockey team to take residence at the arena was the
Whitley Warriors, but they left after just a few months. The Arena was used by the
Newcastle Cobras ice hockey team from August 1996. The Cobras were the former
Durham Wasps, who had been bought by Newcastle businessman
John Hall, owner of
Newcastle United football club. Hall's intention was to move the team to a new venue in Newcastle near the football team's ground
St James' Park, as part of his wider Sporting Club vision for the city. After failing to get planning permission, after a season spent in Sunderland still as the Wasps, the team instead moved into the newly built Arena, and began the 1996/97 season as the Cobras. Due to changes of ownership, after two years the team was renamed the Newcastle Riverkings, before again being renamed as the Newcastle Jesters. The Jesters played for a single season in 2000/01 before being shut down. The Sunderland Chiefs who originally played out of Crowtree Leisure Centre in Sunderland also played their last season out of the Arena in 2000/2001. After a year without ice hockey, a new franchise named the
Newcastle Vipers was formed for the start of the 2002/03 season, and used the arena as their home rink. After suffering financial difficulties and being unable to attract enough spectators to afford the rent, the Vipers moved home mid-season in November 2009, leaving the arena to move to
Whitley Bay Ice Rink, as tenants of the Warriors. A hoped for return to the arena for the 2010/11 season did not occur, as it could not guarantee sufficient dates due to problems with the ageing ice making equipment, seeing the club commit to staying at Whitley Bay.
Basketball The arena opened with a resident basketball team in the
Newcastle Comets, having been relocated from
Sunderland where they had played as the Sunderland Scorpions. In September 2010, after 14 years at the Arena, the Eagles moved to
Northumbria University's newly built
Sport Central development featuring a 3,000 capacity arena, located in their campus in the north east part of the city centre. While having the arena's capacity had been part of the reason why the team went from an under-performing side to
British Basketball League champions for which the team were thankful, part of the reason for the move was that due to clashes with Friday night concerts the team would have to play away from home, leading to lost revenue, with the final season seeing the team go on the road for three straight months, while the arena hosted the musical
Mamma Mia!. The move also offered improved training arrangements, and enhanced pre-existing links with the university teams. The team had also only been averaging 3,000 crowds in the arena, which could hold 6,500. ==Events==