In September 2010, Gucci Mane announced a promotional tour for
The Appeal; since his release from jail, he has maintained his busy touring schedule and plans to continue his life on the road with appearances throughout the country: "I set out five years ago to be the #1 rapper in Hip-Hop. That journey continues with an even sharper focus." On March 17, 2010, in the
Burbank, California, Gucci Mane, 1017 Brick Squad Records,
Asylum Records and
Warner Bros. Records has announced these plans to release the first installment in a series of commercial mixtapes (
Burrrprint (2) HD), which is a follow-up to the mixtape release of 2009.
Burrrprint (2) HD was released April 12, 2010 on the
iTunes Store and in stores the following day. The 24-track mixtape, hosted by DJ Holiday, is a mix of new songs and interludes. Featured artists include
Trey Songz,
Ludacris,
Nicki Minaj,
Rick Ross,
DJ Khaled,
Lil' Kim,
Yo Gotti,
Jim Jones and Gucci Mane's 1017 Brick Squad Records labelmates
Waka Flocka Flame and
OJ da Juiceman. This collection was the last music Gucci Mane recorded before his 2009 incarceration; its opening track, "Live From Fulton County Jail", was recorded over the phone from behind bars. "Gucci called me from Fulton County and told me to start recording," says DJ Holiday. "He busted a hot verse right there on the phone and that's what you hear on the record, with the 1-minute automated warning and all, 'you have one minute remaining', it's so real." "Biggest mixtape of the summer, by far," Gucci Mane said about his tape, an ode to the neighborhood in Atlanta where he grew up. "When y'all get it, guarantee I win Mixtape of the Year." On September 9, Gucci Mane released another DJ Drama-assisted mixtape entitled
Ferrari Music; a DJ Holiday-assisted mixtape entitled
Buy My Album was released on September 23, 2010, five days before
The Appeal was released.
Singles On June 16, 2010, Gucci Mane and R&B singer
Ciara went live on
UStream to announce they would be featured on each other's new albums. Gucci Mane's "Too Hood" (featuring Ciara) was rumored to be the first single from
The Appeal, but it did not appear on the album. The first single from the album, "
Gucci Time", is produced by (and features)
Swizz Beatz. The song premiered on Gucci Mane's MySpace page August 6, 2010, and was released as a single on August 30. It reached #23 on Billboard's
Hot R&B/Hip-Hop Songs chart and number 12 on Billboard's
Rap Songs. and a music video for "What's It Gonna Be" was released 21 days later.
Other songs In a partnership with iTunes, there were several tracks from the new album that were included in its pre-release program "Complete My Album", during the weeks leading up to the album's release. The song peaked at number 36 on the US
Billboard Hot R&B-Hip-Hop Songs and on the Top Rap Songs at number 21. "Trap Talk" was then made available on September 14, 2010; the final offering, "Weirdo", became available on September 21. The track, titled "Beat It Up" featuring
Trey Songz (a deluxe-edition track which also appears on Gucci Mane's
Burrrprint (2) HD mixtape), debuted on the R&B/Hip-Hop Songs at number 36 and number 22 on the Top Rap Songs charts. ==Reception==