Box office In the United States,
When the Bough Breaks was released on September 9, 2016, alongside
The Disappointments Room,
Sully and
The Wild Life, with the studio projecting it to gross $10–12 million from 2,246 theaters in its opening weekend. However, some publications had the film opening to $16–20 million, with some going as high as $25 million. The film grossed $5.3 million on its first day and $14.5 million in its opening weekend, finishing second at the box office.
Critical response When the Bough Breaks was panned by critics. On
Rotten Tomatoes, the film has an approval rating of 12%, based on 25 reviews, with an average rating of 3.9/10. The site's critical consensus reads, "Shallow, clichéd, and silly instead of suspenseful,
When the Bough Breaks offers nothing domestic thriller fans haven't already seen before – and done far better." On
Metacritic, the film has a score of 28 out of 100, based on reviews from nine critics, indicating "generally unfavorable reviews". Audiences polled by
CinemaScore gave the film an average grade of "B" on an A+ to F scale. Many critics compared
When the Bough Breaks to
made-for-television films, typically produced by
Lifetime. Neil Genzlinger of
The New York Times criticized Cassar's direction, suggesting that "Hollywood needs to give the reductive, crazy, sex-obsessed female character a permanent rest". In a review for
RogerEbert.com, Nick Allen criticized the film's premise as "morally tasteless", writing, "Despite the story's initially completely baffling but welcome focus on characters for a change, the movie is baffled by the requirement of motivation, instead wanting to honor ideas of obsession while finding a way to get some dead body insert shots into the mix." == References ==