Critical response The Immaculate Collection received positive reviews from
music critics. Rooksby stated that "if you don't own any Madonna videos, and you'd like to, this is probably the one to start with." Writing a review for
Music Week, Selina Webb opined that from "
Material Girl" (1985) onwards, "a glossy sheen replaces the do-it-yourself styling and Madonna's evolution from alternative pop bimbo to internationally acclaimed artist is brought into sharp focus", also pointing out that her most recent videos in the collection "demonstrate what can be achieved with huge budgets". Giving the release three out of five stars,
Los Angeles Times Chris Willman felt that "the imagery in almost all of the dozen clips collected here has already entered the realm of popular fantasy", but pointed out that "few of these hold up as great videos", highlighting "
Open Your Heart" (1986) as the only "close-to-brilliant" video. However, Madonna was not a recipient as she was not the video's producer.
Commercial performance In the United States,
The Immaculate Collection debuted at number four on
Billboards Top Music Videos for the week dated December 8, 1990, and number 14 on the Top Videos Sales chart. The video compilation later reached number one of the Top Music Videos in January 1991. Elsewhere, it topped the charts in the United Kingdom and Canada, Across Europe, the video compilation moved 300,000 units as of January 1991. Upon its release on DVD in 1999,
The Immaculate Collection reached the top 10 in Denmark and the United Kingdom, while peaking within the top 20 in Greece and Portugal. ==Track listing==