MarketRotary Connection
Company Profile

Rotary Connection

Rotary Connection was an American psychedelic soul band, formed in Chicago in 1966.

Career
Foundation and debut album The highly experimental band was the idea of Marshall Chess, son of Chess Records founder Leonard Chess. Marshall was the director behind a start-up label, Cadet Concept Records, and wanted to focus on music outside of the blues and rock genres, which had made the Chess label popular. Rotary Connection released their self-titled debut album in late 1967. Chess hoped the new albums would sell well among fans of psychedelic rock bands influenced by Muddy Waters and Howlin' Wolf. In place of Muddy Waters and Howlin' Wolf's regular musicians were Gene Barge, Pete Cosey, Roland Faulkner, Morris Jennings, Louis Satterfield, Charles Stepney and Phil Upchurch. Cosey, Upchurch and Jennings joked about calling the group "The Electric Niggers". Marshall Chess liked the suggestion, but Leonard Chess refused to allow the name. Ultimately, Wolf and blues purists criticized the psychedelic sound of Electric Mud and ''The Howlin' Wolf Album'', but it influenced the up and coming hip hop scene years later. Further albums, Texas International Pop Festival and disbandment In 1968, Rotary Connection released their second and third albums, Aladdin and Peace. Aladdin found Riperton assuming a more prominent vocal role than the "background instrument" status she had on the debut. The latter was a Christmas release, with strong messages of love and understanding for a nation in the grips of Vietnam. The album's cover art featured a hippie Santa Claus. Peace was notable for being involved in controversy: an anti-war cartoon, in a December 1968 edition of Billboard magazine, featured a graphic image of a bruised and bloodied Santa on a Vietnam battlefield. Mistaking this cartoon for the album's cover art, a drunken executive at Montgomery Ward cancelled all shipments of the album. On August 30, 1969, the band played at the Texas International Pop Festival followed by the Palm Beach Pop Festival on November 29. Rotary Connection released three more albums: Songs, in 1969, a collection of drastic reworkings of other artists' songs, including Otis Redding's "Respect" and The Band's "The Weight"; Dinner Music in 1970, in which they added elements of folk and country into the mix along with some electronic experimentation; and Hey, Love in 1971, a more jazz-oriented LP on which the band was billed as the New Rotary Connection. From this album came "I Am the Black Gold of the Sun". The outfit disbanded in 1974. ==Discography==
Discography
Main albums • 1967: Rotary Connection (U.S. No. 37) • 1968: Aladdin (U.S. No. 176) • 1968: Peace (U.S. No. 24) • 1969: Songs • 1970: Dinner Music • 1971: Hey, Love (as The New Rotary Connection) Compilations • 2006: Black Gold: The Very Best of Rotary Connection ==Further reading==
tickerdossier.comtickerdossier.substack.com