Box office The Snowman grossed $6.7 million in the United States and Canada, and $36.4 million in other territories, for a worldwide total of $43.1 million, against a production budget of $35 million. After making $1.3 million on its first day (including $270,000 from Thursday night previews), weekend predictions were lowered to $4 million. The film went on to debut to $3.2 million, finishing 8th at the box office. In its second weekend, the film dropped 64% to $1.2 million, falling to 17th place at the box office. The film was then pulled from 1,291 theaters in its third week, and fell 86% to $167,685, finishing 33rd.
Critical response The Snowman was panned by critics, who derided what they saw as the film's scattered and incomprehensible story, as well as a lack of direction for its main cast members. On
Metacritic the film has a weighted average score of 23 out of 100, based on 40 critics, indicating "generally unfavorable reviews". Audiences polled by
CinemaScore gave the film an average grade of "D" on an A+ to F scale.
Variety's Guy Lodge also called the film a disappointment, saying: "If
The Snowman were merely a chilly, streamlined precis of a knottier page-turner, it could stolidly pass muster. The sad surprise here, considering how deftly Alfredson and Straughan previously navigated the far more serpentine plot machinations of a
John le Carré classic
Tinker Tailor Soldier Spy], is the snowballing incoherence of proceedings."
Manohla Dargis of
The New York Times called the film a "leaden, clotted, exasperating mess". Alison Willmore of
BuzzFeed News said that the film was "an inept misfire — the kind of entrancing train wreck that makes you long for a behind-the-scene tell-all to explain what, exactly, went so wrong."
Peter Bradshaw of
The Guardian gave it 3/5 stars, calling it "a serviceable, watchable thriller, with very gruesome images, coagulating around psychopathologies of father obsession and son obsession". Geoffrey Macnab of
The Independent also gave it 3/5 stars, saying that it was "a very slick slice of Scandinavian noir but one whose plot slaloms become increasingly preposterous." == References ==