The Sunshine Girls feature started with the
Toronto Sun, on November 1, 1971. The practice was adapted from British
tabloids with
similar featured women. While the British tabloids started publishing photos of topless models in 1970, a Sunshine Girl is usually a clothed or swim-suited female model, actress, or athlete. The feature was printed in black and white from the 1970s to the early 1980s, alternated between color and black and white until the 1990s, then usually in color. The Sun chain was owned by
Sun Media until acquired by
Postmedia Network in 2014. Typically on page 3 of the
Sun in the 1990s, the Sunshine Girl moved to the back page of the sports section in the early 2000s. In 2011, the Sunshine Girl was restored to page 3 in some, not all,
Sun newspapers, and two different photos of the same Sunshine Girl are run each day. Famous former SUNshine girls include:
Amanda Coetzer,
Ann Rohmer,
Trish Stratus,
Stacy Keibler, and
Krista Erickson (
Sun News Network anchor, who appeared on the date of that network's 2011 launch). Additional images of the day's Sunshine Girl are posted each day to the Sun newspapers' websites, along with behind-the-scenes videos of select models. At least twice a year, the Sun Group produces and sells a calendar featuring a selection of Sunshine Girls. Typically, the Girls who are selected for the calendar are chosen by the public online and by a mail-in vote. The studio for Sunshine Girls closed in early 2020 during the
COVID-19 pandemic in Canada and remained closed . In the meantime, the publications re-ran old Sunshine Girl spots, mostly form 2017-2019 repeatedly, including up to 10 times for some models. The reruns were publicly disclosed in the feature and resulted in some upset comments from online readers of the feature. The reruns were also criticized by some past models who did not expect the frequent re-runs many years afterwards and without any rights renegotiation. Canadian media critic
Jan Wong noted the repetition of models as a cost-cutting measure that marked the decline of the Canadian journalism industry. After the sale of the
Winnipeg Sun to
Kevin Klein in 2024, the new ownership ended the feature as part of a modernizing revamp, citing the repetition and the clash with the new leadership's values. It was planned to be replaced by a new feature recognizing Manitobans who volunteered. ==Spinoffs and knockoffs==