The Voice was founded in 1982 by
Val McCalla, who was working on a London local paper called the
East End News in 1981. He and a group of businesspeople and journalists created a weekly newspaper to cater for the interests of
British-born African-Caribbean people. Until then, relevant publications had mastheads such as the
West Indian Gazette,
West Indian World,
The Caribbean Times and
West Africa. This was in order to address the interests of a generation of immigrants, by passing on news from their countries of origin in the Caribbean and Africa, rather than addressing the concerns of generations born in the UK. According to Beulah Ainley, who worked with McCalla on the
East End News, "...nobody thought the Voice would work". However, as
The Independent noted in 1996, "The previous summer,
Brixton had rioted, and African-Caribbean enterprises of all kinds were now being encouraged in the hope of preventing a repetition. London councils, in particular, were keen to advertise for black staff, and even keener to do so in an African-Caribbean newspaper. McCalla also had a business partner,
Alex Pascall, with
BBC connections; soon the Corporation was advertising too." The
Loan Guarantee Scheme, set up by the
Conservative government to help small businesses, was also a help. The loan was in fact paid off within five years. The first issue of
The Voice was printed at the same time of year as the
Notting Hill Carnival in August 1982. Its cover price was 54 pence, and it was only sold in Greater London..
The Voices first office was in
Mare Street,
Hackney, east London. The newspaper's first editor,
Flip Fraser, led a team of young journalists who set about addressing issues of interest to Britain's African-Caribbean community. They combined human-interest stories and coverage of sports, fashion and entertainment with hard news and investigative reporting. In under a decade, the paper was selling more than 50,000 copies weekly. Within two decades it had become "Britain's most successful African-Caribbean newspaper".
New Nation published its final online issue on 17 February 2016. McCalla died in 2002. In 2004, the newspaper was taken over by the Jamaican
Gleaner Company. Its publisher is GV Media Group Limited. ==Type and circulation==