Deceptive and misleading distribution In 1992, teachers in
Anchorage, Alaska found copies of
The Way to Happiness in their school mailboxes accompanied by a letter inviting the teachers to order more copies and distribute them to their students. Parents complained to the school district, and the school districts director of secondary education, Bill Mell, instructed school principals to tell teachers not to order
The Way to Happiness. The booklets contained the insignia of Boys & Girls Clubs on the front cover, and instructions on the back cover stating that additional copies could be obtained at the Boys & Girls Clubs of the Suncoast facilities. In 2007, The Way to Happiness Foundation produced and distributed pamphlets with sample endorsements from the mayors of
Dallas, Texas and
San Francisco, California. The books were sent to mayor's offices, accompanied by a letter asking mayors to purchase copies of the books for distribution in their city. According to a report in
The Dallas Morning News, the city attorney's office of Dallas looked into possible options of response regarding the matter. An official spokesman for the mayor of San Francisco released a statement, saying: "The mayor does not support the unauthorized use of his image or the city seal on this booklet." The city attorney for San Francisco wrote a letter to "The Way to Happiness Foundation", citing
California state law, which prohibits
deceptive and misleading advertising that could create an appearance that the pamphlets are from a government agency. The city attorney also cited San Francisco law, writing that the Board of Supervisors must approve any commercial use of the city's official seal. In a 2007 published US embassy cable, Ursula Caberta, the Director of the Working Group on Scientology (created by the Hamburg State Parliament to address all "destructive groups" which endanger society), obtained a booklet that contained the Hamburg mayor's photograph and signature, yet was actually a publication from The Way to Happiness Foundation. Caberta contended that "Scientology regularly used misleading methods to fool individuals into joining and said that such booklets had been distributed to other German cities. For someone unfamiliar with Scientology publications, the booklet looked very much like information brochures from the City of Hamburg." In October 2007, uniformed police officers visiting
Whyalla High School in
Australia distributed a booklet called "Whyalla High School presents the way to happiness, a common-sense guide for better living", against the school's guidelines for religious education. One parent told the
Adelaide, Australia paper
The Advertiser she had specifically told the school not to give religious instruction to her children, and other parents mistakenly thought that the booklets were distributed by the Education Department because Whyalla High School was displayed on the booklet's cover. A video of the speech was released to
YouTube in February 2008. Representatives from Philips and 7-Eleven told the
Los Angeles Times that they were unaware of any such association, but said they were looking into the matter. The non-profit group sent e-mails to
social workers in Sderot, offering to help people cope with
Kassam rocket attacks the city has been enduring. The reporter stated, "Not even the voice of Bart Simpson could convince Illinois lawmakers to approve a resolution aimed at teaching character in public schools because of its link to the Church of Scientology."
Validity of secular claim The Way to Happiness is described by the foundation as "a non-religious moral code, based entirely on common sense, which is having profound effects around the world". The religious scholar
Benjamin Beit-Hallahmi states he has performed an extensive search in the history of religions, and has been unable to find a single case in which "a religion was publicly propagating a secular version of its ethical system". To illustrate the uniqueness of the booklet, he gave the following analogy: "How about a secular, improved version of the
Ten Commandments?" The text uses key words and concepts taken directly from Scientology beliefs – for example that "survival" is the fundamental point of life, that you can be truly happy if you become the "cause" of your own actions, and that the truth is "what is true for you." Critics argue that
The Way to Happiness is primarily a recruiting tool for the church. According to
Vicki Aznaran, former Inspector General of the Church's highest ecclesiastical organization, the
Religious Technology Center, The Way to Happiness Foundation is "a front group to get people into Scientology" and the book is designed "to make Scientology palatable to the masses." ==See also==