Brighton & Hove Albion Since 2009, Bloom has been the chairman of English club
Brighton & Hove Albion. Bloom is a longtime Brighton fan and his family has had a long association with the club; his uncle, Ray, is a director and his grandfather, Harry, was vice-chairman during the 1970s. The club was promoted to the Premier League in the
2016–17 season after 34 years out of the top flight of English football. He succeeded
Dick Knight after securing a 75% shareholding in the club, and invested £93 million in the development of the club's new ground,
Falmer Stadium. Brighton were promoted from
Football League One as champions in 2011, the season before Brighton moved into Falmer Stadium. Brighton avoided relegation in 2014–15, and then finished in third place in the
Championship the following season. In the
2016–17 season Brighton finished second in the Championship, gaining promotion to the
Premier League for the first time. The club broke several transfer fee records to improve the squad in the following transfer window. In the
2021–22 Premier League season, Brighton finished with 51 points, their highest ever points tally in the Premier League, and finished in 9th place. Brighton then finished the
2022–23 Premier League season in 6th place, qualifying for the
UEFA Europa League and hosting European football for the first time.
Union Saint-Gilloise In 2018, Bloom completed the takeover of
Belgian second division club
Royale Union Saint-Gilloise, known as USG. At the end of the 2020–21 football season USG were promoted to Belgian First Division A for the first time in 48 years. Bloom was the majority owner of USG however following the qualification by USG and Brighton for UEFA club competitions for the 2023–24 season, Bloom made changes to his investment in USG to ensure compliance with UEFA's multi-club ownership rules. These changes resulted in Bloom becoming a minority shareholder in USG. USG and Brighton's admission to UEFA club competitions for the 2023–24 season was confirmed by UEFA in a press release issued on 7 July 2023.
Melbourne Victory In March 2025 Bloom bought a 19.1% stake in Australian A-League club
Melbourne Victory.
Heart of Midlothian In June 2025, Bloom paid £9.86m for a 29% stake in
Scottish Premiership club
Heart of Midlothian. ==Poker ==