George W. Bush administration
After Bush took office in January, 2001, Eskew became the director of
Bush's Office of Media Affairs at the White House, reporting to media chief
Karen Hughes. In this position, Eskew directed the administration's strategy for regional American news and
specialty media, including
talk radio. He also oversaw Bush's website. While in London, Eskew acted as Bush's communications liaison to the Prime Minister's office. He worked with the
Blair ministry on the American and British joint media response to the
September 11 attacks. Eskew met daily with Blair's Director of Communications and Strategy
Alastair Campbell to discuss media strategy in the
war on terrorism and the UK government's Islamic Media Unit. He participated in daily calls with global communications offices in
Qatar and London and issued the White House's "Global Messenger," a daily email to
US embassies. He later worked as Deputy Assistant to the president and Director of the White House Office of Global Communications where he managed American press internationally and oversaw US wartime messaging. ==2004 George W. Bush presidential campaign==