Leyland Kirby began producing music under the V/Vm alias in 1996, mostly under his own label, V/Vm Test Records. Early releases were electronic in nature, including a split 12" release on Fat Cat Records. In 1999, V/Vm released the
EP Pig, consisting mostly of the sound of pigs feeding, which some critics mistook as the sound of pigs dying. In 1998, V/Vm appeared on the cover of
The Wire (October 1998, issue 176) under the banner "Harder! Faster! Louder!". The article explored a developing scene which also included
Alec Empire, DJ Speedranch,
Diskono, and Fat Cat Records. The late 1990s saw V/Vm begin to produce music under the genre of
plunderphonics, which was released in a manner which ignored copyright. At this time, V/Vm was in conversation with the artists spearheading the bootleg, plunderphonics, and
mashup (a.k.a. bastard pop) genres. In 2000, V/Vm's plunderphonics single "The Lady in Red (Is Dancing With Meat)", which sampled
Chris de Burgh's "
The Lady in Red", achieved Single of the Week in the
NME. "The Lady In Red (Is Dancing With Meat)" later appeared on V/Vm's 2000 album
Sick-Love. In 2003, V/Vm re-released "
Relax", the seminal 1983 hit by
Frankie Goes to Hollywood. In a reproduction of the original release, a double LP, a 7-inch picture disc, and a CD single were released, each featuring numerous remixes of "Relax." Within weeks of the release, V/Vm received legal threats, causing V/Vm to withdraw the release. ==V/Vm Test Records==