The show was the brainchild of the caterer
Joseph Lyons and his business partner
Harold Hartley. Hartley, who owned the
Pure Water Company, had met Lyons when supplying
aerated water to the builders of the
Imperial Institute (completed 1893). As Hartley told it in his memoirs,
Eighty-eight Not Out (1939): One evening later on Lyons, who had never travelled, asked me if I had ever been to Venice, as he had an idea that it might be reproduced with its canals in an attractive form. Being well acquainted with Venice, I at once realized its possibilities and thus "Venice in London" was born. Visions of the Grand Canal, with its churches, palaces, and gondolas flashed through my mind. ==The event==