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Vlasta (magazine)

Vlasta is a weekly women's magazine which has been in circulation since 1947. The magazine is headquartered in Prague, the Czech Republic. Its title is a reference to a female warrior from an Old Czech legend. It was the most popular publication of the Communist era in the country.

History and profile
Vlasta was established by Milada Horáková in 1947. Its establishment was supported by the Council of Czech Women which was a commission of experts. The cover of its first issue featured Edvard Beneš and his wife Hana Beneš. During the Communist period Vlasta was under the state control via the Czechoslovak Women's Union (CSWU). The CSWU was also its publisher.{{cite book|author=Alena Heitlinger|page=68|title=Women and State Socialism. Sex inequality in the Soviet Union and Czechoslovakia|year=1979|publisher=Palgrave Macmillan|location=London|isbn=978-1-349-04567-9|url=https://doi.org/10.1007/978-1-349-04567-9 Vlasta had the second highest circulation in 1968 after the Rudé právo newspaper. As a result, its page number was increased from 16 to 32 in February 1968. The magazine enjoyed higher levels of circulation until 1989. Then it began to be published by a private company. As of 2006 Vlasta was described as a conservative women's magazine focusing on topics related to the roles of women's as a mother and a spouse. ==References==
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