• To promote his new book
The Marvelous Land of Oz, Baum wrote a series of short stories called
Queer Visitors from the Marvelous Land of Oz, with comics illustrations by
Walt McDougall. These stories were syndicated to newspapers across the country, and appeared in the children's page of the Sunday comics. The stories ran from 28 August 1904 through 26 February 1905. The first seventeen of them ended with a bit of missing information and the question, "What did the Woggle-bug say?" One of the characters would ask the Woggle-Bug a question, and readers were invited to guess the answer for a prize. The correct answer was given the following Sunday. Much publicity surrounded the contest including sheet music, pin-back buttons, postcards, games, and more. • Following the success of
The Marvelous Land of Oz, Baum wrote a stage musical loosely based on the story; he hoped to recreate the smash hit of the
1902 musical stage adaption of
The Wizard of Oz. The new musical was called
The Woggle-Bug and featured 26-year-old
Fred Mace (who later became of star of
Mack Sennett comedies) played the Woggle-bug, singing such songs as "Mr. H. M. Woggle-bug, T.E." and "There's a Lady Bug Awaiting for me", and
Sydney Deane, who would become the first Australian to appear in a Hollywood movie. In the play, the Woggle-Bug initially sides with Mombi and General Jinjur's Army of Revolt, but falls in with the heroes when he flees from the Army's charge and is taken prisoner. The play opened and closed in Chicago. It had many elements of comedy absent from the book; in the play, the Woggle-Bug has a passion for a dress made of a bright Wagnerian plaid and he instantly falls in love with whoever wears it next. It also includes a "
colored" (probably
blackface) cook named Dinah and has Professor Knowitt [sic] as the male
love interest with Prissy Pring, a lieutenant in General
Jinjur's army, as his female counterpart. The show received a few kind reviews but ultimately it "ceased to woggle," as one critique put it. It closed in less than a month. • The play was also adapted as a short book,
The Woggle-Bug Book. • The "wogglebugs" ("wogs") of
Philip José Farmer's celebrated 1952 science fiction
novella The Lovers are
extraterrestrials that resemble Baum's character. • The Woggle-Bug is a supporting character in
Dorothy and the Wizard of Oz, voiced by
J. P. Karliak with an Austrian accent. In this show, he wrote a book called "The Great Rulers of Oz." ==References==