In the late 1980s, the
Swiss Broadcasting Corporation (SRG SSR) decided that an English-language radio station in Geneva would enhance its international reputation and provide a useful service to the
international organizations established in the city. To that end, SRG SSR applied to the Federal Office of Communications for an FM frequency. The first application, made in 1992, was rejected. The application was resubmitted in 1995 and then granted. However, by that time the Federal Office of Communications made it clear that all new radio stations had to be commercial. World Radio Geneva began broadcasting on 25 June 1996 and officially ended on 12 October 2007 after a change in the law integrated the radio station into the Swiss public service. World Radio Switzerland launched on 5 November 2007 as a public service broadcaster, available on digital radio across Switzerland. In 2012, WRS' parent corporation, SRG SSR, announced its intention to privatise the station. As of December 2012, there were two bidders for the broadcaster. In 2013 the station was privatised and sold by SRG SSR to Anglo Media Group. The name "WRS" and some features of the former public service broadcaster were retained by Anglo Media Group, which had previously operated an internet station: Radio Frontier. The broadcasting on FM 101.7 MHz covering the Western part of the lake
Geneva area stopped on 1 October 2013 while the
DAB+ signal covering the Swiss French Speaking region and the Swiss German Speaking region continues alongside internet, mobile and WRS app listening. WRS currently produces live presented programmes across each day, additional lifestyle contributed programmes, together with hourly international news and thematic programmes from the BBC World Service. The WRS website contains the station's programme offerings, local Swiss news, an events calendar, a local directory, property advertising and a classifieds section. On 12th May 2025, it was announced that WRS is for sale. == Types of listeners ==