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WOXO-FM

WOXO-FM is a radio station licensed to serve Norway, Maine, United States. Established in 1970 as WNWY-FM, the station is owned by Bennett Radio Group. WOXO-FM broadcasts a country music format, and simulcasts on Mexico sister station WIGY-FM 100.7.

History
WOXO-FM signed on December 12, 1970, The station originally operated on 105.5 FM with a middle of the road format. By 1974, WNWY had moved to 92.7 FM, a change made to accommodate the move of Skowhegan station WTOS-FM from 107.1 to 105.1, and was programming contemporary music, country music, pop, and gold. the following year, the call letters were changed to WOXO to reflect the station's service to Oxford County and the Oxford Hills. In 1981, WOXO dropped the top 40 format in favor of country music after Gleason conducted a survey that found that a country-formatted station would be highly rated. that station then became a simulcast of WOXO-FM. In April 2019, WEZR-FM returned to simulcasting country music with WOXO-FM, with the simulcast of WEZR's hot adult contemporary programming moving to WOXO (AM) (now WPNO). The move back to country increased competition for the country audience in the Lewiston-Auburn market with heritage outlet WTHT along with North Conway, New Hampshire-based WPKQ (which switched to a WCYY simulcast in 2021). On September 27, 2019, the WOXO-FM call sign was moved back to 92.7, with 100.7 briefly taking on the WEZR-FM call sign before changing to WRMO-FM. WOXO-FM, along with its sister stations, went off the air March 29, 2020, citing financial considerations that included expected reduction in advertising revenue attributed to COVID-19. The stations had been up for sale following the death of owner Dick Gleason in February 2019. A sale of the Gleason Media Group stations to Bennett Radio Group was announced in May 2020. Bennett Radio Group's purchase, at a price of $300,000, was consummated on August 5, 2020. On August 10, 2020, WOXO-FM returned to the airwaves by its new owners. ==References==
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