Before the adoption of WYSIWYG techniques, text appeared in editors using the system standard
typeface and style with little indication of layout (
margins,
spacing, etc.). Users enter special non-printing
control codes (now referred to as markup
code tags) to indicate that some text should be in
boldface,
italics, or a different
typeface or size. In this environment there is very little distinction between
text editors and
word processors. These applications typically use an arbitrary
markup language to define the codes/tags. Each program has its own special way to format a document, and it was a difficult and time-consuming process to change from one word processor to another. The use of markup tags and codes remains popular today in some applications due to their ability to store complex formatting information. When the tags are made visible in the editor, however, they occupy space in the unformatted text, and as a result can disrupt the desired layout and flow.
Bravo, a document preparation program for the
Alto produced at
Xerox PARC by
Butler Lampson,
Charles Simonyi and colleagues in 1974, is generally considered to be the first program to incorporate the WYSIWYG technology, displaying text with formatting (e.g. with justification, fonts, and proportional spacing of characters). The Alto monitor (72
PPI, based on the
typographic unit) was designed so that one full page of text can be seen and then printed on the first
laser printers. When the text is laid out on the screen, 72 PPI font metric files are used, but when printed, 300 PPI files are used. As a result, one occasionally finds characters and words that are slightly off, a problem that would continue up to this day. Bravo was released commercially, and the software eventually included in the
Xerox Star is a direct descendant of it. In late 1978, in parallel with but independent of the work at Xerox PARC,
Hewlett-Packard developed and released the first commercial WYSIWYG software application for producing overhead slides (or what today are referred to as presentation graphics). The first release, named
BRUNO (after an HP sales training puppet), runs on the
HP 1000 minicomputer, taking advantage of
HP 2640, HP's first bitmapped computer terminal. BRUNO was then ported to the HP-3000 and re-released as HP Draw. By 1981,
MicroPro advertised that its
WordStar word processor had WYSIWYG, but its display was limited to displaying
styled text in WYSIWYG fashion; bold and italic text was displayed on screen instead of being surrounded by tags or special
control characters. In 1983, the
Weekly Reader advertised its
Stickybear educational software with the slogan "what you see is what you get", with photographs of its Apple II graphics, but
home computers of the 1970s and early 1980s lacks the graphics capabilities necessary to display WYSIWYG documents, and such applications are usually confined to limited-purpose, high-end workstations (such as the
IBM Displaywriter System) that were too expensive for the general public to afford. As improving technology allowed the production of cheaper bitmapped displays, WYSIWYG software appeared in more popular computers, including
LisaWrite for the
Apple Lisa, released in 1983, and
MacWrite for the
Apple Macintosh, released in 1984.
PC Magazine wrote in 1988 that despite "heroic steps" by many companies, IBM PC-based word processors "are still unsatisfying" compared to those on Macintosh. The Macintosh system was originally designed so that the
screen resolution and the resolution of the
ImageWriter dot-matrix printers sold by Apple is easily scaled: 72 PPI for the screen and 144
DPI for the printers. Thus, the scale and dimensions of the on-screen display in programs such as
MacWrite and
MacPaint are easily translated to the printed output. If the paper is held up to the screen, the printed image is the same size as the on-screen image, but at twice the resolution. As the
ImageWriter was at first the only model of printer physically compatible with the Macintosh printer port, this created an effective closed system. Later, when Macs using external displays became available, the resolution was fixed to the size of the screen to achieve 72 DPI. These resolutions often differed from the VGA-standard resolutions common in the PC world at the time. Thus, while a Macintosh monitor has the same 640 × 480 resolution as a PC, a screen is fixed at 832 × 624 rather than the 800 × 600 resolution used by PCs. With the introduction of third-party dot-matrix printers as well as
laser printers and
multisync monitors, resolutions deviate from even multiples of the screen resolution, making true WYSIWYG harder to achieve. ==Etymology==