Taptap was founded in 2006 as 188BET. Headquartered in Douglas, Isle of Man and licensed by
Isle of Man Gambling Supervision Commission and the UK Gambling Commission, it was initially operated by Cube Limited. It was one of the first major Asian gambling company to establish notable presence in the European market promoting the “Asian Handicap” betting model in Europe. It became a well-known bookmaker in Europe for its major sponsorships of English football clubs including serving as official partner for Chelsea and Liverpool and as kits sponsor for
Bolton Wanderers and
Wigan Athletic. In March 2019, it closed its operations in the
United Kingdom and
Ireland citing high competitiveness and regulatory shifts. Following the closure, it stopped offering gaming services to players in the UK, Gibraltar, Northern Ireland, the Channel Islands and Ireland. In 2024, it relinquished its license in Isle of Man and moved its global operations to the Philippines operating under BestCommerce Corporation licensed and regulated by the
Philippine Amusement and Gaming Corporation (PAGCOR). On 1 July 2025, 188BET officially rebranded to Taptap to “create a faster and simple gaming experience for users” and introduced new payment policies including accepting
cryptocurrency payments in
Bitcoin,
Tether (USDT) and
Ethereum secured by blockchain-level encryption, giving players more control over their transactions. == Sponsorships ==