Principles and rules The December 2009 key principles agreed were that the three main party leaders would appear together in three separate live television debates, and be given equal treatment. The debates would be held during three weeks of the election campaign, or over two weeks if there was less than four weeks between the election being called and polling day. Each broadcaster would produce one debate using the same format, ITV first from the North West, Sky from the South/South West, and finally the BBC from the Midlands. Broadcasts would be between 85 and 90 minutes in duration with half focused on a specific theme. There would be no
commercial breaks and each debate would take place in peak time. ITV was required to make their transmission available simultaneously online and to radio, and to other television broadcasters immediately after the programme, while BSkyB and the BBC were to make their programmes available to other broadcasters simultaneously. •
ITV News/
ComRes: 43% for Clegg, 26% for Cameron, 20% for Brown The
BARB produced audience figures indicated that the total television audience for the event on ITV was 9,679,000 viewers. The debates caused a large, immediate, and unexpected impact on opinion polls in favour of the Liberal Democrats, leading to many headlines regarding a 'Yellow Surge'. Commenting on the debates, the leaders of three minor parties who were not invited to participate were disparaging.
SNP Leader
Alex Salmond said, "You had three Westminster politicians who agree with each other on 99% of issues, and therefore the debate couldn't really come alive because of that convergence on the things that matter, and also, of course, because the audience weren't allowed to really participate." Former
UK Independence Party leader
Nigel Farage said there was not a "single memorable phrase" in the entire debate and
Plaid Cymru leader
Ieuan Wyn Jones said: "In what was a very sterile debate, not once did we hear the word Wales mentioned by any of the leaders. Indeed much of what they said was irrelevant to our communities." Both
Gordon Brown and
David Cameron agreed that
Nick Clegg did well in the debate. Brown said Clegg had been "introducing himself in many ways to the public, in a mass way, for the first time. I think he'll be rightly pleased with his performance. I think at the end of the day... when all the dust settles, when people start sort of examining what are the policies, I don't think people know much about Liberal policies, and I think they do know more about our policies". He said he had "enjoyed" the debate, adding: "I think it's part of the debate we should have in Britain. I think it's energised the campaign." Cameron said, "I think he had a good debate but I must say I just enjoyed being able to talk to people at home, to address the questions that I think are the big questions at this election like immigration and the economy and crime." His colleague
Michael Gove told Sky News that Clegg could "play the role of the sparky and feisty outsider." Clegg said it had been an "important moment in this campaign" while one of his predecessors,
Lord Ashdown, said the debate was "potentially a game changer." BBC political editor
Nick Robinson said the emergence of Clegg as a serious player would be the most significant development. He added that, amid predictions of a hung parliament in which Clegg's party could hold the balance of power, the Lib Dems would be "wooed, attacked and scrutinised with renewed vigour." The
body language expert for
Sky News Dr. Peter Collet revealed that Clegg had been the strongest as he looked down the lens, he also revealed that Cameron had been weaker than suspected as he stepped away from his podium.
Sky News Debate: international affairs Prior to the debate, several hundred demonstrators gathered close to the Arnolfini, including anti-capitalist groups, Palestine groups and some
English Defence League members. Between six and nine demonstrators were arrested before the debate for public order offences, Polling following the Sky News Debate declared
Nick Clegg and
David Cameron the joint winners, with all three leaders considerably closer than the previous debate. • ITV News/ComRes: 33% for Clegg, 30% for Cameron, 30% for Brown. •
The Guardian/
ICM: 33% for Clegg, 29% for Cameron, 29% for Brown
Prime Ministerial Debate: economic affairs The final round of the first ever televised leaders' debates, hosted by the BBC, was held in the Great Hall of
Birmingham University on 29 April 2010. The background to the debate was overshadowed a day before by a remark made by
Gordon Brown in private, while being driven away after canvassing in Rochdale, when he met retired council worker Gillian Duffy. In the remark, caught by a lapel microphone, Brown said that "...she was just a sort of bigoted woman who said she used to be Labour". At the beginning of the debate, Brown mentioned the gaffe by saying "There's a lot to this job and as you saw yesterday I don't get all of it right." • ITV/ComRes: 35% for Cameron, 33% for Clegg, and 26% for Brown • Angus Reid: 37% for Cameron, 29% for Clegg, and 23% for Brown •
The Times/Populus: 38% each for Cameron and Clegg and 25% for Brown •
The Guardian/ICM: 35% for Cameron, 29% for Brown, and 27% for Clegg The viewing figures produced by BARB showed that the total viewing audience was 8,596,000 viewers, with 7,428,000 viewers watching it live on BBC One, 618,000 on BBC News, 337,000 on Sky News and 213,000 on BBC HD. In the analysis of psephologist
John Curtice, "... ComRes found that 73 per cent of Conservative supporters reckoned Mr Cameron had won, 64 per cent of Liberal Democrats thought Mr Clegg had won, and 68 per cent of Labour supporters thought Mr Brown had won." About uncommitted voters, Curtice wrote, "Among this group it appears it was Mr Clegg who scored a narrow victory. On average, across the four polls that have published the necessary details, 34 per cent thought Mr Clegg did best, while Mr Cameron's score of 27 per cent was even lower than Mr Brown's 28 per cent." ==
Ask the Chancellors debate ==