Although Bacharach and David suggested "Alfie" be recorded by
Dionne Warwick, their most prolific interpreter, Paramount felt the film's setting demanded the song be recorded by a UK singer. Accordingly,
Sandie Shaw, who had had a UK #1 hit with the Bacharach/David composition "
(There's) Always Something There to Remind Me", was initially invited to record "Alfie". When Shaw declined, the song was offered to
Cilla Black, who had also had a UK #1 with a Bacharach/David number, "
Anyone Who Had a Heart". Black was invited to record "Alfie" in a letter from Bacharach, and Black recalls him saying that the song had been written specially for her.
Brian Epstein, her manager, was sent a demo of the song, originally performed by 22-year-old Kenny Karen, with Bacharach on piano, accompanied by a string ensemble. Black reacted negatively on hearing the demo "of some fella singing 'Alfie' ... I actually said to Brian 'I can't do this.' For a start—
Alfie?? You call your dog Alfie! ... [Couldn't] it be Tarquin or something like that?" Black states that, rather than declining outright to record the song, she decided to set conditions: "I said I'd only do it if Burt Bacharach himself did the arrangement, never thinking for one moment that he would. [When] the reply came back from America that he'd be happy to. ... I said I would only do it if Burt came over to London for the recording session. 'Yes,' came the reply. Next I said that as well as the arrangements and coming over, he had to play [piano] on the session. To my astonishment it was agreed that Burt would do all three. So by this time, coward that I was, I really couldn't back out." The session for Black's recording of "Alfie" took place in the autumn of 1965, in Studio One at
Abbey Road Studios, and was overseen by Black's regular producer
George Martin. In addition to the agreed arranging and piano playing, Bacharach conducted a 48-piece orchestra, and the session also featured
the Breakaways as background vocalists. According to Black, Bacharach had her record eighteen complete
alternative takes before he was satisfied with her vocal, while Bacharach's estimation of the total number of takes, including partial ones, is as high as "twenty-eight or twenty-nine. ... I kept going [thinking] can we get it a little better ... [add] just some magic[?]. Cilla was great and wound up delivering a killer vocal as she did on so many of my songs." "Alfie" was released in January 1966, four months prior to the opening of the film. The single was essentially intended as a specialty item to foster interest in the upcoming film rather than a mainstream hit. However the track accrued enough interest to enter the UK Top 50 in April 1966, reaching #9 that May. Black's "Alfie" was released in Australia, New Zealand and the US in July 1966, a month prior to the release of the film in both countries. Despite the soundtrack appearance of a version of "Alfie" by
Cher in the film's worldwide release, Black's "Alfie" was a sizable Australian hit at #22. It went to #20 in New Zealand. In the US—where Black had previously enjoyed only one moderate success with "
You're My World" in 1964—her "Alfie" single just made the
Billboard Hot 100 at #95, the pop mainstream sector's focus being primarily on Cher's version of the song, which was only a moderate hit in the US at #32. In Canada her version reached #96 before being replaced by Cher's version. Interest in any one recorded version of "Alfie" was dissipated by the plethora of
easy listening-oriented
cover versions which were in release by the summer of 1966. Cilla Black titled her 2004 autobiography ''What's It All About?'', a reference to the opening phrase of the song. The grave marker beneath the headstone on her burial plot in
Allerton Cemetery is inscribed with four lines taken from the bridge and the third verse of "Alfie". Lyrics from Black's hits "
Step Inside Love" and "
You're My World" also appear on the marker. The black
marble headstone and marker were installed 18 April 2016, eight months after Black's death on 1 August 2015. Following the December 2015 theft of the original bronze nameplate, Black's grave remained unmarked until drier weather permitted the installation of the replacement marble headstone and marker. ==Cher version==