As a comedian, Reynolds brands himself as "the internet’s favourite dad."
1980s nostalgia, and support for public health messages about the COVID-19 pandemic. He uses his influence to support charitable causes including the
Christmas Wish Tree program and Women's Crisis Services of
Waterloo Region. Reynolds co-hosts a daily online morning show called
The Morning Show Thing with his wife Shannon. In the Summer of 2017, Reynolds' media campaign for
KFC Canada was the global most popular branded video on Facebook. and in December 2022 he released a Christmas music video with actor Emma Rudy
Put On Another Christmas Song. == Selected publications ==