Frank C. Rand was born on February 25, 1876, in
Red Banks, Mississippi. His father was Henry Oscar Rand and his mother, Ada Elizabeth Norfleet. One of his paternal great-grandfathers, John Rand (1786–1865), was a planter in
Colbert County, Alabama, in the
Antebellum South. Another paternal great-grandfather, Moses Carlock, was a large planter in
Marshall County, Mississippi. His paternal grandfather, Jesse P. Norfleet, was a cabinetmaker from
Suffolk, Virginia, who lived at the historic
Dunvegan cottage in
Holly Springs, Mississippi, until 1861. At Vanderbilt University, he was a member of the
Delta Kappa Epsilon fraternity. ==Business career==