MarketCall Me If You Get Lost
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Call Me If You Get Lost

Call Me If You Get Lost is the seventh studio album by the American rapper and producer Tyler, the Creator. The album was released on June 25, 2021, through Columbia Records. The album is narrated by DJ Drama and features guest appearances from 42 Dugg, YoungBoy Never Broke Again, Ty Dolla Sign, Lil Wayne, Domo Genesis, Brent Faiyaz, Lil Uzi Vert, Pharrell Williams, Teezo Touchdown, Fana Hues, and Daisy World. Tyler produced the album himself, with additional production contributed by Jamie xx and Jay Versace.

Concept
The cover art depicts an identification card for a character named "Tyler Baudelaire". Some critics have taken this as a reference to the French poet Charles Baudelaire. Tyler has stated that this is not true, attributing the reference to ''Lemony Snicket's A Series of Unfortunate Events, saying that he admired the dynamic between the Baudelaire orphans. According to Matthew Ismael Ruiz of Pitchfork'', "Baudelaire, the character Tyler plays throughout the album, is a proxy for Tyler's newfound worldliness—and his inability to leverage that sophistication into the relationship of his dreams." Luke Morgan Britton of NME also compared the two, saying that both "have been fixated on the struggle between romance and realism, luxury and love, beauty and death, talents and controversies." ==Music==
Music
on Call Me If You Get Lost, known for his mixtape series Gangsta Grillz. NMEs Luke Morgan Britton called Call Me If You Get Lost "an all-encompassing culmination of Tyler's ever-varying sound, showing that growth isn't always linear and that artists can be a multitude of things", further saying that the album cements Tyler's place as a "generational talent, one in fine form and continuing to push the boundaries of his vision and kaleidoscopic sound." Craig Jenkins of Vulture also regarded the album as a step back into "the cranky, devil-may-care style and attitude of his [Tyler, the Creator's] early days" while also channelling "all the ways he's changed since then". Marcus Shorter of Consequence said of the album that self-awareness dominates its second half. Shorter further notes that romance is a prominent theme in the album's second half: "That journey includes heartbreak, because no Tyler, The Creator album is complete without romance." Shorter specifically describes "Wilshire": "He stumbles over words and mumbles parts of a sad story, sounding like someone not fully ready to handle the truth. On an album filled with dope lines from a guy who always says it with his chest, "Wilshire" is a rare moment where we feel him holding back. The ego is tucked into the closet for one song, further blurring the lines between the man, the persona, and the alter-ego." ==Release and promotion==
Release and promotion
On June 9, 2021, a promotional billboard for the album's rollout was spotted in Los Angeles, which was followed by more sightings in other major cities around the world. The billboard read "Call Me If You Get Lost" and included the phone number, +1 (855) 444-8888. When called, a recorded message was played of a conversation between Tyler and his mother. Soon thereafter, a website was discovered that references the billboard and phone number, appearing to be another aspect of the album's promotion, subsequently the audio played when calling the phone number would change to a snippet of the album track "Rise!". On June 14, 2021, Tyler teased new music in a short video titled "Side Street", featuring himself holding a dog while making out with a woman. There is also a cameo of fellow Odd Future member Taco Bennett closer to the end of the video. Tyler directed the video under the moniker of his alter-ego Wolf Haley. On June 16, 2021, Tyler released a song titled "Lumberjack", which was accompanied by a short music video, also directed by Tyler himself as Wolf Haley. The song samples the song "2 Cups of Blood" by Gravediggaz. The following day, June 17, Tyler officially confirmed the album's title as Call Me If You Get Lost and announced a release date for June 25. He also announced the cover art and merchandise through his streetwear brand Golf Wang. On June 22, 2021, Tyler released the album's second single titled "WusYaName" featuring rapper YoungBoy Never Broke Again and singer Ty Dolla Sign also accompanied by a self-directed short music video. On June 23, 2021, Tyler released another teaser for the album in the form of a self-directed comedy sketch titled "Brown Sugar Salmon". The video features Tyler, referred to as "Sir Baudelaire", on a train attempting to order a meal without success. Following the album's release on June 25, 2021, Tyler released a video to accompany the track "Juggernaut". Though it does include the guest verses from Lil Uzi Vert and Pharrell Williams, only Tyler himself appears in the video. On June 29, 2021, Tyler released a music video for "Corso". In the video, Tyler is performing at a birthday party in the company of DJ Drama. On July 8, 2021, Tyler released a music video for "Lemonhead". The video does not include the guest verse from 42 Dugg. Tour On August 3, 2021, Tyler announced the Call Me If You Get Lost Tour starting on February 8, 2022, in Phoenix at Footprint Center and concluding on August 3, 2022, in Melbourne at Rod Laver Arena. The North American leg with approximately 35 shows was supported by Kali Uchis, Vince Staples, and Teezo Touchdown. The Estate Sale On March 27, 2023, Tyler revealed Call Me If You Get Lost: The Estate Sale, which would include songs recorded for Call Me If You Get Lost but did not appear on the final album, including the single "Dogtooth", which was released on the day of the announcement, alongside a music video. On Twitter, Tyler stated that "Call Me If You Get Lost was the first album I made with a lot of songs that didn't make the final cut". On March 29, 2023, another single "Sorry Not Sorry" was released, alongside a music video. The Estate Sale was released on March 31, 2023, ==Critical reception==
Critical reception
Call Me If You Get Lost was met with widespread critical acclaim. At Metacritic, which assigns a normalized rating out of 100 to reviews from professional publications, the album received an average score of 88, based on 20 reviews. Luke Morgan Britton from NME enjoyed the album, saying, "The iconoclast confronts cancel culture, his own controversial past and the notion of personal growth on a kaleidoscopic record that reaffirms his greatness". A positive review by Craig Jenkins of Vulture concluded with telling the reader to "Look between the many detailed descriptions of Rolls-Royce interiors, beautiful boats, and international travel, beyond the over half-a-dozen mentions of passports," and that they'll find, "A love story". Paste magazine's Matt Mitchell gave Call Me If You Get Lost an 8.7 out of 10, and said the crowning achievement of the record is "the way it sharply reminds every listener that the early entries in an artist's discography are not parts of their past meant to be forgotten". Reviewing the album for AllMusic, David Crone claimed that, "Tyler's music has always been a patchwork of ever-increasing palettes, and CMIYGL is his most complex to date." Rolling Stones Jeff Ihaza summarised Tyler's effort as a maturing into "some of the more compelling rap music being made today", calling Call Me If You Get Lost Tyler's best work to date. Rankings Industry awards ==Commercial performance==
Commercial performance
Call Me If You Get Lost debuted at number one on the US Billboard 200 chart, earning 169,000 album-equivalent units (including 55,000 copies in pure album sales) in its first week. This became Tyler's second US number-one album. On February 22, 2022, the album was certified gold by the Recording Industry Association of America (RIAA) for combined sales and album-equivalent units of over 500,000 units in the United States. Thirteen of the album's songs reached the US Billboard Hot 100, with "WusYaName" reaching the top 20 of the chart. ==Track listing==
Track listing
All tracks are solely produced by Tyler, the Creator, except for "Rise!", produced with Jamie xx; "Safari", produced with Jay Versace; and "What a Day", produced by Madlib. Notes • "Lemonhead" features uncredited spoken word by Frank Ocean • On vinyl and CD releases of The Estate Sale, "Safari" is absent and is replaced with "Fishtail". Sample credits • "Sir Baudelaire" contains excerpts from "Siesta", written and performed by Billy Cobham; and an uncredited sample of "Michael Irvin", performed by Westside Gunn. • "Corso" contains excerpts from "Oriental Workload", written and performed by James Asher. • "WusYaName" contains samples from "Back Seat (Wit No Sheets)", written by Bishop Burrell Sr., Solomon Conner, Delando Conner, and Darryl Jackson, performed by H-Town. • "Lumberjack" contains excerpts from "Inner Crisis", written and performed by Larry Willis; samples from "2 Cups of Blood", written by Anthony Ian Berkeley, Arnold Hamilton, Paul Huston, and Robert Diggs, performed by Gravediggaz; and excerpts from "Hihache", performed by Lafayette Afro Rock Band. • "Hot Wind Blows" contains excerpts from "Slow Hot Wind", written by Henry Mancini and Norman Gimbel, performed by Penny Goodwin. • "Massa" contains excerpts from "If It's in You to Do Wrong", performed by The Impressions. • "Manifesto" contains samples from "I'm Gonna Love You Just a Little More Babe", written by Barry White, performed by Jimmy Smith. • "Sweet / I Thought You Wanted to Dance" contains excerpts from "Is Anyone There?", performed by Hookfoot; and "Baby My Love", written by Fil Callender, performed by the In Crowd and Jah Stitch. • "Safari" contains excerpts from "Farewell My Love", written by Marvin Redding and performed by Ebony Expressions. • "Fishtail" contains excerpts from "Lessie", written by Alvin Worthy, Amber Croskey, Thomas Paladino, and Eliot Dubock, performed by Westside Gunn. • "What a Day" contains excerpts from "A Day in the Park", written and performed by Michał Urbaniak. • "Heaven to Me" contains excerpts from "Heaven", written by Alexandra Brown, Jessyca Wilson, John Stephens, Kanye West, and Vaughn Stephens, performed by John Legend, which itself samples "Heaven Only Knows", written and performed by Monk Higgins. • "Boyfriend, Girlfriend (2020 Demo)" contains excerpts from "Happy Feeling", written and performed by Cecil Lyde. • "Sorry Not Sorry" contains excerpts from "He Made You Mine", written by Franchone Shells and Lucille White, performed by Brighter Side of Darkness. ==Personnel==
Personnel
Credits are adapted from the album's liner notes. Musicians • Fabian Chavez – flute (tracks 1, 6, 7, 11, 16) • Devon "Jasper" Wilson – additional vocals (track 2) • Lionel Boyce – additional vocals (tracks 2, 5) • Vic Wainstein – additional vocals (track 2) • Domo Genesis – additional vocals (track 5) • Travis "Taco" Bennett – additional vocals (track 5) • DJ Drama – hosting Producers and engineersTyler, the Creator – production (all tracks), recording (tracks 1–5, 7–8, 12–13, 16), executive production • Jamie xx – production (track 12) • Jay Versace – production (track 16) • Madlib – production (track 19) • Vic Wainstein – recording (tracks 2–9, 12–16) • Jason Goldberg – recording (track 4) • Mike Larson – recording (track 14) • Gregory Scott – assistance (tracks 2, 8, 15) • Ben Fletcher – assistance (tracks 3–5) • Bobby Mota – assistance (tracks 4, 9) • Jonathan Pfarr – assistance (tracks 4, 9) • Josh Sellers – assistance (track 6) • Robert N. Johnson – assistance (tracks 7, 16) • Sam Morton – assistance (track 12) • Neal H Pogue – mixing • Zachary Acosta – mixing assistance • Mike Bozzi – mastering Artwork • Darren Vongphakdy – art direction • Wolf Haley – art direction • Luis "Panch" Perez – cover photography ==Charts==
Charts
Weekly charts Year-end charts ==Certifications==
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