DC Super Hero Girls was originally launched in 2015 with an animated web series on
YouTube. Over the course of 2016, the web series was expanded with a graphic novel line, additional animated and digital content, toys, and apparel.
Diane Nelson, former president of both
DC Entertainment and
Warner Bros. Interactive Entertainment, stated in 2016: "We think
DC Super Hero Girls can be bigger than a $1 billion brand".
Dan DiDio, DC's co-publisher from 2010 to 2020, explained that "a lot of that had also to do with our interest in getting the young adult marketplace. That was DC testing the waters and wondering what a young adult book would be from
DC Comics". ==Episodes==