On January 24, 2020, a lyric video for "The Sky Will Turn" was released on Metropolis Record's official YouTube channel. On March 5, 2020, "The Last Goodbye" was released on the band's YouTube channel. On March 24, 2020, in response to the COVID-19 pandemic and lockdowns occurring worldwide, the band released the entire album early on YouTube for streaming via the Metropolis Record's channel, stating "with love, from The Birthday Massacre." Initially, the band had planned to go on tour during the spring of 2020 to promote the album. However, the tour was postponed to the fall due to complications surrounding the
COVID-19 pandemic. In July 2020, instead of postponing the tour once more, all tour dates were officially canceled. In October 2020, the band launched their
Patreon page where fan's could pledge a monthly fee for access to exclusive Q&As with the band, see the making-of their music, livestreams, and previously unreleased material. == Reception ==