Early life Holler was born in
Indianapolis, Indiana, United States. He moved with his family to
Baton Rouge, Louisiana in 1951, where he later graduated from University High School and attended
Louisiana State University for five years. It was while attending LSU that he began to play piano and organize bands and writing songs with his college friends. later known as
Johnny Rivers. By 1957, the Rockets were recording at
Cosimo Matassa’s Studio in New Orleans. Holler and Clanton each got recording deals on
Johnny Vincent’s
Ace label and the Rockets backed Clanton on his first release, "I Trusted You". Soon Jimmy Clanton embarked on a solo career, and Holler continued to front the Rockets until signed by
Herald-Ember Records in 1961. Herald-Ember changed the band name to Dick Holler and the Holidays. From August 1962 until May 1965, the Holidays were based and performed in and around
Columbia, South Carolina. Their 1963 third single release, "
Double Shot (Of My Baby's Love)", later become a hit in 1966 by
the Swingin' Medallions. Holler later disbanded the Holidays, and, at the urging of producer
Phil Gernhard, rewrote one of his Baton Rouge songs as "
Snoopy vs. the Red Baron". Recorded by
Ocala, Florida, band
the Royal Guardsmen in 1966 for
Laurie Records, the song became an instant hit, peaking at number two in the U.S. and number eight in the
UK Singles Chart. In 1968,
Dion (DiMucci)’s recording of Holler's composition in tribute to the fallen
Bobby Kennedy, "Abraham, Martin and John" reached the
Billboard Top Five becoming a folk-pop standard known worldwide. This song was considered of such significance that it was the first of twenty songs discussed in
Songs Sung Red, White, and Blue: The Stories Behind America’s Best-Loved Patriotic Songs (), a book by Ace Collins. "Abraham, Martin and John" also received the BMI Four Million Airplay award.
Later years In October 2007, at a performance in Baton Rouge, Dick Holler was inducted into The
Louisiana Music Hall of Fame. Holler shares time between
Switzerland and
Georgia, U.S. He has had several releases enter the European top 5 and top 10. Each year, Holler returns to Baton Rouge for a one night reunion with his old friends and musicians at the Baton Rouge Eagles' Club. ==Discography==